/* onslo — buyer edition. Hand-written; no framework. */
:root {
  --cream: #FBF6EF; --cream-2: #F4EBE0; --paper: #FFFDFA; --blush: #FDE3E8;
  --coral: #EC6A8A; --coral-text: #E25A7E; --coral-deep: #D24F70; --ink: #26201C; --ink-soft: #5B5049; --ink-mute: #6F635A;
  --line: #E8DCCF; --cocoa: #221A16;
  --rosa: #D4106F; --rosa-deep: #B80F63; --sol: #FFD23F; --menta: #2BB3A3;
  --seven-g: #008163; --seven-o: #F58220; --seven-r: #EE2E24;
  --font-display: "Outfit", "Pretendard Variable", Pretendard, sans-serif;
  --font-sans: "Pretendard Variable", Pretendard, -apple-system, "Apple SD Gothic Neo", sans-serif;
  --font-serif: "Instrument Serif", "Pretendard Variable", serif;
  --ease-out: cubic-bezier(.23, 1, .32, 1);
  --ease-in-out: cubic-bezier(.77, 0, .175, 1);
  --gutter: max(16px, 4vw);
  color-scheme: light;
}
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { background: var(--cream); color: var(--ink); font-family: var(--font-sans); -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility; -webkit-tap-highlight-color: transparent; scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }
html, body { overflow-x: clip; overscroll-behavior-x: none; }
body { background: var(--cream); word-break: keep-all; overflow-wrap: anywhere; line-height: 1.5; }
img, svg { display: block; max-width: 100%; }
img { user-select: none; -webkit-user-drag: none; height: auto; }
button { font: inherit; color: inherit; background: none; border: 0; cursor: pointer; text-align: inherit; }
a { color: inherit; text-decoration: none; }
ul, ol { list-style: none; }
::selection { background: var(--coral); color: #fff; }
:focus-visible { outline: 2px solid var(--coral); outline-offset: 3px; border-radius: 6px; }
table { border-collapse: collapse; }

.wrap { width: 100%; max-width: 1680px; margin-inline: auto; padding-inline: var(--gutter); }
.sy { padding-block: clamp(88px, 11vw, 168px); }
.display { font-family: var(--font-display); letter-spacing: -.035em; line-height: 1.02; font-weight: 600; }
:lang(ko) .display { letter-spacing: -.045em; line-height: 1.14; }
.serif-i { font-family: var(--font-serif); font-style: italic; font-weight: 400; letter-spacing: -.01em; }
:lang(ko) .serif-i { font-family: var(--font-sans); font-style: normal; font-weight: 300; }
.tnum { font-variant-numeric: tabular-nums; white-space: nowrap; }
.doors-big .display, .daiso-num .display, .bignum, .nums .v, .jp .one .display { white-space: nowrap; overflow-wrap: normal; }
.coral { color: var(--coral-text); }
.label { font-family: var(--font-display); font-size: 12px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--ink-mute); }
:lang(ko) .label { letter-spacing: .04em; }
.kicker { display: inline-flex; align-items: center; gap: 10px; font-size: 13px; font-weight: 600; color: var(--ink-soft); }
.kicker::before { content: ""; width: 22px; height: 1.5px; background: currentColor; opacity: .6; }
.h2 { font-size: clamp(40px, 5.6vw, 92px); }
.lead { font-size: 17px; line-height: 1.75; color: var(--ink-soft); max-width: 34rem; }
.fine { font-size: 12px; line-height: 1.6; color: var(--ink-mute); }
.no-sb { scrollbar-width: none; } .no-sb::-webkit-scrollbar { display: none; }
.sr { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }

/* buttons */
.btn { display: inline-flex; align-items: center; gap: 10px; height: 52px; padding-inline: 24px; border-radius: 999px; font-size: 15px; font-weight: 600; transition: transform 160ms var(--ease-out), background-color 200ms ease, color 200ms ease; }
.btn:active { transform: scale(.97); }
.btn-coral { background: var(--coral); color: #fff; }
.btn-ink { background: var(--ink); color: var(--cream); }
.btn-ghost { box-shadow: inset 0 0 0 1.5px var(--ink); }
@media (hover: hover) and (pointer: fine) {
  .btn-coral:hover { background: var(--coral-deep); }
  .btn-ink:hover { background: #000; }
  .btn-ghost:hover { background: var(--ink); color: var(--cream); }
}
.btn svg { width: 18px; height: 18px; }

/* reveal on scroll */
.rv { opacity: 0; transform: translateY(28px); transition: opacity 900ms var(--ease-out), transform 900ms var(--ease-out); transition-delay: var(--d, 0ms); }
.rv.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) { .rv { opacity: 1; transform: none; transition: none; } }

/* ---------- header ---------- */
.hdr { position: fixed; inset: 0 0 auto 0; z-index: 50; transition: transform 350ms var(--ease-out); }
.hdr.hide { transform: translateY(-88px); }
.hdr-bg { transition: background-color 300ms, backdrop-filter 300ms, box-shadow 300ms; }
.hdr.solid .hdr-bg { background: rgba(251, 246, 239, .92); backdrop-filter: saturate(1.4) blur(16px); -webkit-backdrop-filter: saturate(1.4) blur(16px); box-shadow: 0 1px 0 rgba(38, 32, 28, .06); }
.hdr nav { display: flex; align-items: center; justify-content: space-between; gap: 16px; height: 72px; }
.logo svg { height: 26px; width: auto; }
.nav-links { display: none; gap: 2px; padding: 4px; border-radius: 999px; background: rgba(251, 246, 239, .78); backdrop-filter: blur(12px); -webkit-backdrop-filter: blur(12px); }
.hdr.solid .nav-links { background: transparent; backdrop-filter: none; }
@media (min-width: 1280px) { .nav-links { display: flex; } }
.nav-links a { position: relative; padding: 8px 12px; border-radius: 999px; font-size: 14px; font-weight: 500; color: var(--ink-soft); transition: color 200ms; white-space: nowrap; }
.nav-links a:hover, .nav-links a.on { color: var(--ink); }
.nav-links a.on::after { content: ""; position: absolute; left: 50%; bottom: 2px; width: 6px; height: 6px; margin-left: -3px; border-radius: 50%; background: var(--coral); }
.nav-links a[href="#latam"] { color: var(--rosa); }
.nav-r { display: flex; align-items: center; gap: 8px; }
.lang { position: relative; display: flex; padding: 4px; border-radius: 999px; background: rgba(38, 32, 28, .06); }
.lang button { position: relative; z-index: 1; height: 32px; width: 40px; border-radius: 999px; font-size: 12px; font-weight: 600; letter-spacing: .05em; color: var(--ink-soft); text-align: center; transition: color 200ms; }
.lang button[aria-pressed="true"] { color: #fff; }
.lang .pill { position: absolute; top: 4px; left: 4px; width: 40px; height: 32px; border-radius: 999px; background: var(--ink); transition: transform 320ms var(--ease-out); }
.hdr .btn { height: 40px; padding-inline: 20px; font-size: 14px; }
@media (max-width: 639px) { .hdr .btn { display: none; } }
.burger { position: relative; display: grid; place-items: center; width: 40px; height: 40px; border-radius: 50%; background: rgba(38, 32, 28, .06); transition: transform 150ms; }
.burger:active { transform: scale(.94); }
.burger span { position: absolute; width: 16px; height: 1.5px; border-radius: 2px; background: var(--ink); transition: transform 250ms var(--ease-out); }
.burger span:first-child { transform: translateY(-3px); } .burger span:last-child { transform: translateY(3px); }
.burger[aria-expanded="true"] span:first-child { transform: rotate(45deg); } .burger[aria-expanded="true"] span:last-child { transform: rotate(-45deg); }
@media (min-width: 1280px) { .burger { display: none; } }
.progress { height: 2px; background: var(--coral); transform-origin: left; transform: scaleX(0); opacity: 0; }
.hdr.solid .progress { opacity: 1; }
.mnav { display: grid; grid-template-rows: 0fr; transition: grid-template-rows 300ms var(--ease-out); }
.mnav.open { grid-template-rows: 1fr; }
.mnav > div { overflow: hidden; }
.mnav a { display: flex; justify-content: space-between; padding: 14px 0; border-bottom: 1px solid rgba(38, 32, 28, .07); font-family: var(--font-display); font-size: 22px; font-weight: 600; }
.mnav ul { padding-bottom: 20px; }

/* ---------- hero ---------- */
.hero { position: relative; min-height: 100svh; overflow: hidden; background: var(--cream); }
.hero-photo { position: absolute; top: 0; right: 0; bottom: 0; width: 54%; overflow: hidden; background: var(--blush); }
.hero-photo .frame { position: absolute; left: 50%; top: 50%; transform: translate(-50%, -50%); }
.hero-photo .frame > img { width: 100%; height: 100%; }
.hero-photo { clip-path: inset(0 0 0 0); animation: heroWipe 1300ms var(--ease-in-out) 100ms both; }
@keyframes heroWipe { from { clip-path: inset(0 0 0 100%); } }
.hero-photo .frame > img { animation: heroZoom 1800ms var(--ease-out) 100ms both; }
@keyframes heroZoom { from { transform: scale(1.12); } }
.hero-grid { position: relative; z-index: 2; display: grid; grid-template-rows: auto 1fr auto; min-height: 100svh; padding-top: 104px; padding-bottom: 32px; width: calc(46vw - max(var(--gutter), (100vw - 1680px) / 2 + var(--gutter)) - 36px); }
.hero-meta { display: flex; gap: 24px; justify-content: space-between; font-size: 12.5px; font-weight: 600; color: var(--ink-mute); letter-spacing: .02em; border-top: 1px solid var(--ink); padding-top: 12px; max-width: 560px; }
.hero h1 { align-self: center; font-size: clamp(48px, 5.6vw, 100px); font-weight: 650; padding-block: 40px; }
:lang(ko) .hero h1 { font-size: clamp(44px, 5.4vw, 96px); }
.hero h1 .ln { display: block; overflow: hidden; padding-bottom: .06em; }
.hero h1 .ln > span { display: block; animation: lineUp 1050ms var(--ease-out) both; }
.hero h1 .ln:nth-child(2) > span { animation-delay: 120ms; }
@keyframes lineUp { from { transform: translateY(105%); } }
.hero h1 .l1 { font-size: .5em; font-weight: 500; color: var(--ink-soft); letter-spacing: -.02em; margin-bottom: .1em; }
.strike { position: relative; display: inline-block; }
.strike::after { content: ""; position: absolute; left: -2%; right: -2%; top: 55%; height: .09em; background: var(--coral); border-radius: 99px; transform: scaleX(0) rotate(-2deg); transform-origin: left; animation: strike 700ms var(--ease-out) 1100ms forwards; }
@keyframes strike { to { transform: scaleX(1) rotate(-2deg); } }
.hero h1 .acc { color: var(--coral-text); font-family: var(--font-serif); font-style: italic; font-weight: 400; letter-spacing: -.02em; font-size: 1.12em; line-height: .9; }
:lang(ko) .hero h1 .acc { font-family: var(--font-display); font-style: normal; font-weight: 650; }
.hero-sub { max-width: 30rem; font-size: 18px; line-height: 1.65; color: var(--ink-soft); animation: fadeUp 900ms var(--ease-out) 450ms both; }
@keyframes fadeUp { from { opacity: 0; transform: translateY(16px); } }
.hero-foot { display: flex; align-items: flex-end; gap: 28px; flex-wrap: wrap; margin-top: 28px; animation: fadeUp 900ms var(--ease-out) 600ms both; }
.cta-link { display: inline-flex; align-items: center; gap: 12px; font-family: var(--font-display); font-size: 20px; font-weight: 600; padding: 6px 0; }
.cta-link .arr { display: grid; place-items: center; width: 44px; height: 44px; border-radius: 50%; background: var(--coral); color: #fff; transition: transform 200ms var(--ease-out); }
.cta-link:hover .arr { transform: translateY(3px); }
.cta-link:active .arr { transform: scale(.94); }
.facts { border: 2px solid var(--ink); padding: 8px 12px 10px; width: 236px; background: var(--paper); font-family: var(--font-display); }
.facts h3 { font-size: 20px; font-weight: 800; letter-spacing: -.01em; border-bottom: 6px solid var(--ink); padding-bottom: 2px; }
.facts li { display: flex; justify-content: space-between; align-items: baseline; gap: 12px; border-bottom: 1px solid var(--ink); padding: 5px 0; font-size: 12px; font-weight: 500; }
.facts li:last-child { border-bottom: 0; padding-bottom: 0; }
.facts b { font-size: 17px; font-weight: 800; font-variant-numeric: tabular-nums; }
/* zone markers on the photo */
.zm { position: absolute; z-index: 3; width: 0; height: 0; }
.zm button { position: absolute; left: -22px; top: -22px; width: 44px; height: 44px; border-radius: 50%; display: grid; place-items: center; }
.zm .dot { width: 16px; height: 16px; border-radius: 50%; border: 3px solid #fff; background: var(--c); box-shadow: 0 2px 8px rgba(0, 0, 0, .18); transition: transform 200ms var(--ease-out); }
.zm .ring { position: absolute; inset: 6px; border-radius: 50%; border: 1.5px solid #fff; opacity: .9; animation: ping 2.4s var(--ease-out) infinite; }
.zm .tag { position: absolute; top: 50%; white-space: nowrap; transform: translateY(-50%); padding: 6px 12px; border-radius: 999px; background: rgba(255, 255, 255, .92); backdrop-filter: blur(8px); font-size: 12.5px; font-weight: 600; box-shadow: 0 4px 14px -6px rgba(38, 32, 28, .35); transition: transform 250ms var(--ease-out), background-color 200ms; pointer-events: none; }
.zm.r .tag { right: 30px; } .zm.l .tag { left: 30px; }
.zm:hover .dot, .zm.on .dot { transform: scale(1.3); }
.zm.on .tag { background: var(--ink); color: #fff; }
.zm { animation: popIn 600ms cubic-bezier(.34, 1.56, .64, 1) both; animation-delay: var(--d); }
@keyframes popIn { from { opacity: 0; transform: scale(2.2); } }
@keyframes ping { 75%, 100% { opacity: 0; transform: scale(2); } }
.hero-legend { position: absolute; z-index: 3; right: 20px; bottom: 20px; font-size: 12px; font-weight: 600; color: #fff; background: rgba(38, 32, 28, .55); backdrop-filter: blur(6px); padding: 6px 12px; border-radius: 999px; }
.hero-pack { position: absolute; z-index: 4; }
.hero-pack.a { width: clamp(120px, 12vw, 200px); left: calc(46% - clamp(30px, 3vw, 56px)); bottom: 5%; transform: rotate(-9deg); animation: dropA 1100ms cubic-bezier(.34, 1.4, .64, 1) 1000ms both; filter: drop-shadow(0 24px 28px rgba(110, 40, 60, .3)); }
.hero-pack.b { width: clamp(84px, 8.5vw, 140px); right: 3%; top: 92px; transform: rotate(11deg); animation: dropB 1100ms cubic-bezier(.34, 1.4, .64, 1) 1200ms both; filter: drop-shadow(0 18px 22px rgba(130, 70, 30, .28)); }
@keyframes dropA { from { opacity: 0; transform: translateY(120px) rotate(6deg); } }
@keyframes dropB { from { opacity: 0; transform: translateY(-60px) rotate(-20deg); } }
@media (max-width: 899px) {
  .hero { min-height: 0; }
  .hero-photo { position: relative; width: 100%; height: 92vw; max-height: 620px; }
  .hero-grid { width: 100%; min-height: 0; padding-top: 28px; padding-bottom: 72px; }
  .hero h1 { padding-block: 24px; }
  .hero-pack.a { left: auto; right: 6%; bottom: auto; top: calc(min(92vw, 620px) - 70px); }
  .hero-pack.b { top: 80px; }
}

/* ---------- ticker ---------- */
.ticker { position: relative; background: var(--coral); color: #fff; overflow: hidden; padding-block: 18px; }
.marquee { display: flex; width: max-content; animation: marq var(--dur, 48s) linear infinite; }
@media (hover: hover) { .mhost:hover .marquee { animation-play-state: paused; } }
@keyframes marq { to { transform: translateX(-50%); } }
@media (prefers-reduced-motion: reduce) { .marquee, .zm .ring { animation: none !important; } }
.tk { display: flex; align-items: center; gap: 12px; white-space: nowrap; font-family: var(--font-display); font-size: clamp(18px, 2vw, 26px); font-weight: 500; letter-spacing: -.02em; }
.tk .chip { display: inline-grid; place-items: center; height: 40px; padding: 0 12px; border-radius: 12px; background: #fff; }
.tk .chip.sq { padding: 0; width: 40px; overflow: hidden; }
.tk .chip.sq img { width: 100%; height: 100%; object-fit: cover; }
.tk .tail { font-size: .6em; font-weight: 700; letter-spacing: .12em; opacity: .85; }
.tk-eyes { margin-inline: 24px; width: 44px; height: 24px; flex: none; }

/* ---------- brand / ZID ---------- */
.brand-top { padding-top: clamp(88px, 11vw, 168px); }
.brand-body { font-family: var(--font-display); font-size: clamp(30px, 4.2vw, 64px); font-weight: 500; line-height: 1.16; letter-spacing: -.03em; max-width: 22ch; }
:lang(ko) .brand-body { max-width: 24ch; line-height: 1.3; }
.brand-body .w { transition: opacity 120ms linear; }
.zid { position: relative; }
.zid-svg { position: absolute; inset: 0; width: 100%; height: 100%; overflow: visible; pointer-events: none; }
.zid-dot { position: absolute; z-index: 2; width: 20px; height: 20px; margin: -10px 0 0 -10px; border-radius: 50%; background: var(--coral); box-shadow: 0 0 0 6px rgba(236, 106, 138, .18); pointer-events: none; }
.zid-grid { position: relative; display: grid; gap: clamp(140px, 17vw, 260px); padding-block: clamp(60px, 7vw, 100px) clamp(80px, 10vw, 140px); }
.zid-step { position: relative; display: flex; align-items: center; gap: clamp(18px, 2.4vw, 40px); }
.zid-step .node { position: relative; flex: none; width: clamp(86px, 9vw, 128px); height: clamp(86px, 9vw, 128px); border-radius: 50%; background: #fff; display: grid; place-items: center; box-shadow: 0 14px 30px -14px rgba(160, 60, 90, .45); font-family: var(--font-display); font-weight: 600; font-size: clamp(40px, 4.2vw, 60px); color: var(--coral); transform: scale(.3) rotate(-40deg); opacity: 0; transition: transform 700ms cubic-bezier(.34, 1.56, .64, 1), opacity 300ms; }
.zid-step.on .node { transform: scale(1) rotate(var(--r)); opacity: 1; }
.zid-step .node span { transform: rotate(calc(var(--r) * -1)); }
.zid-step .words { opacity: 0; transform: translateX(-16px); transition: opacity 600ms var(--ease-out) 120ms, transform 700ms var(--ease-out) 120ms; }
.zid-step.on .words { opacity: 1; transform: none; }
.zid-step .pre { display: block; font-size: clamp(16px, 1.5vw, 22px); font-weight: 600; color: var(--ink-soft); }
.zid-step .big { display: block; white-space: nowrap; font-family: var(--font-serif); font-style: italic; font-size: clamp(52px, 7.4vw, 136px); line-height: .9; letter-spacing: -.02em; color: var(--ink); }
.zid-step .big b { font-weight: 400; color: var(--coral-text); }
:lang(ko) .zid-step .big { font-family: var(--font-display); font-style: normal; font-weight: 650; font-size: clamp(48px, 7vw, 120px); letter-spacing: -.05em; }
.zid-step.s1 { justify-self: start; } .zid-step.s2 { justify-self: end; flex-direction: row-reverse; text-align: right; }
.zid-step.s3 { justify-self: start; margin-left: 8%; } .zid-step.s4 { justify-self: center; }
.zid-step.s4 .big { font-size: clamp(40px, 5.4vw, 92px); }
.zid-photo { position: absolute; right: 2%; top: 47%; width: clamp(220px, 26vw, 420px); }
.zid-photo img { -webkit-mask-image: linear-gradient(to bottom, #000 78%, transparent); mask-image: linear-gradient(to bottom, #000 78%, transparent); }
.zid-photo svg { position: absolute; inset: -6%; width: 112%; height: 112%; }
.spot { text-align: center; padding-bottom: clamp(80px, 10vw, 140px); }
.spot .display { font-size: clamp(64px, 11vw, 176px); letter-spacing: -.05em; }
.spot p:last-child { margin-top: 16px; font-size: clamp(17px, 1.6vw, 22px); color: var(--ink-soft); }
@media (max-width: 767px) {
  .zid-step.s2 { flex-direction: row; text-align: left; justify-self: start; }
  .zid-step.s3 { margin-left: 0; }
  .zid-photo { position: relative; right: auto; top: auto; margin: 0 auto; }
}

/* brand, compact one-screen version */
.brand-c { display: grid; grid-template-rows: auto 1fr auto; gap: clamp(8px, 1.5vh, 24px); height: 100svh; min-height: 680px; max-height: 1200px; padding-block: clamp(48px, 7vh, 96px) clamp(32px, 5vh, 64px); }
.brand-head { display: grid; grid-template-columns: 1fr auto; gap: 40px; align-items: start; }
.brand-c .brand-body { font-size: clamp(26px, 2.9vw, 52px); max-width: 26ch; }
.brand-c .zid-photo { position: relative; right: auto; top: auto; width: clamp(140px, 13vw, 250px); }
.zid-h { min-height: 0; }
.zid-h .zid-step { gap: 10px; align-items: center; }
.zid-h .node { width: clamp(60px, 5.2vw, 96px); height: clamp(60px, 5.2vw, 96px); font-size: clamp(30px, 2.6vw, 46px); }
.zid-h .zid-step .words { transform: none; }
.zid-h .zid-step .pre { font-size: clamp(13px, 1vw, 18px); }
.zid-h .zid-step .big { font-size: clamp(34px, 3.6vw, 72px); line-height: 1; }
.zid-h .zid-step.s4 .big { font-size: clamp(28px, 2.8vw, 54px); }
:lang(ko) .zid-h .zid-step .big { font-size: clamp(28px, 3vw, 58px); }
.brand-c .spot { padding-bottom: 0; }
.brand-c .spot .display { font-size: clamp(44px, 5.4vw, 104px); }
.brand-c .spot p:last-child { margin-top: 8px; }
.zid.stack { display: grid; grid-template-columns: 1fr 1fr; gap: 28px 16px; padding-block: 24px; }
.zid.stack .zid-svg, .zid.stack .zid-dot { display: none; }
.zid.stack .zid-step { position: static; flex-direction: column; align-items: flex-start; }
@media (max-width: 759px) { .brand-c { height: auto; max-height: none; } .brand-head { grid-template-columns: 1fr; } .brand-c .zid-photo { display: none; } }

/* ---------- zones ---------- */
.zones-row { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; margin-top: 64px; }
@media (max-width: 767px) { .zones-row { display: flex; overflow-x: auto; scroll-snap-type: x mandatory; margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); gap: 12px; } .zones-row > a { flex: 0 0 62vw; scroll-snap-align: start; } }
.zcard { position: relative; display: block; aspect-ratio: 3 / 5; overflow: hidden; border-radius: 24px; background: var(--cream-2); }
.zcard img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform 700ms var(--ease-out); }
@media (hover: hover) { .zcard:hover img { transform: scale(1.04); } }
.zcard::after { content: ""; position: absolute; inset: 50% 0 0; background: linear-gradient(to top, rgba(0, 0, 0, .55), transparent); }
.zcard .t { position: absolute; z-index: 1; left: 0; right: 0; bottom: 0; padding: 20px; color: #fff; }
.zcard .t small { display: block; font-size: 10.5px; font-weight: 600; letter-spacing: .16em; text-transform: uppercase; opacity: .8; }
.zcard .t span { display: block; margin-top: 6px; font-family: var(--font-display); font-size: clamp(26px, 2.6vw, 40px); font-weight: 600; line-height: 1.05; letter-spacing: -.03em; }
.zcard .n { position: absolute; z-index: 1; top: 16px; left: 18px; font-family: var(--font-display); font-size: 13px; font-weight: 700; color: #fff; opacity: .9; }

/* ---------- products explorer ---------- */
.ex { display: grid; gap: 24px; margin-top: 72px; grid-template-columns: minmax(0, 1fr); scroll-margin-top: 80px; }
@media (min-width: 900px) { .ex { grid-template-columns: minmax(240px, 3fr) 9fr; gap: 32px; } }
.ex-list .grp { margin-bottom: 24px; }
.ex-list .grp > p { margin: 0 0 8px 12px; }
.ex-list .items { display: flex; flex-direction: column; gap: 2px; }
@media (max-width: 899px) { .ex-list .items { flex-direction: row; overflow-x: auto; margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); } .ex-list .items > button { flex: 0 0 260px; } }
.tab { position: relative; display: flex; align-items: center; gap: 12px; width: 100%; padding: 10px 12px; border-radius: 16px; transition: background-color 200ms, box-shadow 200ms; }
.tab[aria-selected="true"] { background: #fff; box-shadow: 0 10px 30px -18px rgba(38, 32, 28, .4); }
@media (hover: hover) { .tab:hover:not([aria-selected="true"]) { background: rgba(255, 255, 255, .5); } }
.tab .th { flex: none; width: 44px; height: 44px; overflow: hidden; border-radius: 12px; background: #fff; }
.tab .th img { width: 100%; height: 100%; object-fit: contain; padding: 2px; }
.tab b { display: block; font-size: 14.5px; font-weight: 600; line-height: 1.35; }
.tab small { display: flex; align-items: center; gap: 6px; font-size: 12.5px; color: var(--ink-mute); }
.tab small i { width: 8px; height: 8px; border-radius: 50%; }
.ex-stage { position: relative; min-width: 0; overflow: hidden; border-radius: 32px; padding: clamp(24px, 3.4vw, 48px); transition: background-color 600ms var(--ease-out); }
.pd { display: flex; flex-direction: column; gap: clamp(28px, 3vw, 40px); animation: fadeIn 400ms ease both; }
@keyframes fadeIn { from { opacity: 0; } }
.pd-top { display: grid; gap: 32px; align-items: center; }
@media (min-width: 1100px) { .pd-top { grid-template-columns: minmax(0, .85fr) minmax(0, 1.15fr); gap: 48px; } }
.pd-vis { position: relative; display: grid; place-items: center; min-height: 340px; }
.pd-vis .rings { position: absolute; width: 108%; height: 108%; }
.pd-vis .rings circle { transform-origin: 100px 100px; animation: ringIn 900ms var(--ease-out) both; }
@keyframes ringIn { from { transform: scale(.6); opacity: 0; } }
.pd-pack { position: relative; width: 60%; max-width: 320px; filter: drop-shadow(0 30px 30px rgba(60, 30, 20, .28)); animation: packIn 700ms cubic-bezier(.34, 1.4, .64, 1) both; }
@keyframes packIn { from { opacity: 0; transform: translateY(40px) scale(.9); } }
.pd-img { position: relative; width: 58%; max-width: 300px; filter: drop-shadow(0 30px 30px rgba(60, 30, 20, .28)); animation: packIn 700ms var(--ease-out) both; }
.pd-badge { position: absolute; z-index: 5; left: -10px; top: 3%; padding: 6px 14px; border-radius: 999px; color: #fff; font-size: 12px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; transform: rotate(-8deg); box-shadow: 0 6px 14px -6px rgba(38, 32, 28, .45); animation: badgeIn 500ms cubic-bezier(.34, 1.8, .64, 1) 250ms both; }
@keyframes badgeIn { from { transform: scale(.4) rotate(-20deg); opacity: 0; } }
.pd-name { position: absolute; z-index: 5; right: -14px; top: 14%; padding: 6px 12px; border-radius: 999px 999px 999px 4px; background: #fff; font-family: var(--font-display); font-size: 15px; font-weight: 600; box-shadow: 0 6px 16px -8px rgba(38, 32, 28, .4); animation: badgeIn 500ms var(--ease-out) 250ms both; }
.pd h3 { margin-top: 8px; font-size: clamp(28px, 3vw, 44px); }
.pd .count { font-size: 12px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; }
.pd .price { margin-top: 6px; font-size: 15px; color: var(--ink-soft); }
.pd .price small { margin-right: 6px; font-size: 12.5px; color: var(--ink-mute); }
.pd .tagline { display: inline-block; margin-top: 12px; padding: 2px 8px; border-radius: 6px; font-size: 13px; font-weight: 600; }
.pd .desc { margin-top: 12px; max-width: 36rem; font-size: 15px; line-height: 1.7; color: var(--ink-soft); }
.pd .need { margin-top: 8px; font-size: 15.5px; color: var(--ink-soft); }
.pd .need b { color: var(--ink); }
.zidl { display: grid; grid-template-columns: repeat(3, 1fr); overflow: hidden; margin-top: 24px; border-radius: 16px; background: rgba(255, 255, 255, .7); }
.zidl > div { padding: 12px 14px; } .zidl > div + div { border-left: 1px solid rgba(38, 32, 28, .07); }
.zidl dt { display: flex; gap: 6px; font-size: 11.5px; color: var(--ink-mute); } .zidl dt b { font-family: var(--font-display); }
.zidl dd { margin-top: 4px; font-size: 14px; font-weight: 600; line-height: 1.35; }
@media (max-width: 599px) { .zidl { grid-template-columns: 1fr; } .zidl > div + div { border-left: 0; border-top: 1px solid rgba(38, 32, 28, .07); } }
.res { display: grid; gap: 20px; margin-top: 28px; }
.res.two { grid-template-columns: 1fr 1fr; }
.res .v { font-family: var(--font-display); font-weight: 600; line-height: 1; letter-spacing: -.035em; font-size: clamp(48px, 5.4vw, 80px); white-space: nowrap; }
.res.two .v { font-size: clamp(36px, 3.6vw, 60px); }
.res p { margin-top: 8px; max-width: 22rem; font-size: 14px; line-height: 1.55; color: var(--ink-soft); }
.res-text { margin-top: 28px; font-family: var(--font-display); font-size: clamp(22px, 2.2vw, 30px); font-weight: 600; line-height: 1.25; letter-spacing: -.02em; }
.res-concept { margin-top: 28px; padding: 10px 14px; border: 1px dashed rgba(38, 32, 28, .25); border-radius: 12px; font-size: 13px; color: var(--ink-mute); }
.acts { display: grid; gap: 8px; margin-top: 10px; grid-template-columns: repeat(auto-fit, minmax(170px, 1fr)); }
.act { display: flex; flex-direction: column; align-items: flex-start; padding: 12px; border-radius: 16px; background: #fff; }
.act .ic { display: grid; place-items: center; width: 48px; height: 48px; padding: 6px; border-radius: 12px; }
.act b { margin-top: 10px; font-size: 15px; line-height: 1.2; }
.act p { margin-top: 4px; font-size: 12.5px; line-height: 1.4; color: var(--ink-soft); }
.wear { display: flex; gap: 8px; height: clamp(180px, 17vw, 260px); }
.wear figure { position: relative; min-width: 0; overflow: hidden; border-radius: 16px; background: #fff; }
.wear img { width: 100%; height: 100%; object-fit: cover; }
.wear figcaption, .cap { position: absolute; left: 8px; bottom: 8px; padding: 4px 10px; border-radius: 999px; background: rgba(255, 255, 255, .9); font-size: 11.5px; font-weight: 600; }
.usp { display: grid; gap: 8px; padding: 16px; border-radius: 16px; background: rgba(255, 255, 255, .8); }
@media (min-width: 640px) { .usp { grid-template-columns: 1fr 1fr; } }
.usp li { display: flex; gap: 8px; font-size: 14px; line-height: 1.4; }
.usp li i { flex: none; width: 6px; height: 6px; margin-top: 7px; border-radius: 50%; }
.usp .vol { grid-column: 1 / -1; font-size: 13px; color: var(--ink-mute); }
.howto { display: grid; gap: 8px; } @media (min-width: 640px) { .howto { grid-template-columns: repeat(3, 1fr); } }
.howto li { display: flex; gap: 10px; padding: 12px; border-radius: 16px; background: rgba(255, 255, 255, .8); font-size: 13.5px; line-height: 1.35; }
.howto li b { flex: none; display: grid; place-items: center; width: 24px; height: 24px; border-radius: 50%; color: #fff; font-size: 12px; }
.hl { display: flex; flex-wrap: wrap; gap: 8px; }
.hl li { padding: 6px 14px; border-radius: 999px; border: 1px solid rgba(38, 32, 28, .1); background: #fff; font-size: 13px; font-weight: 600; animation: chipIn 400ms cubic-bezier(.34, 1.6, .64, 1) both; animation-delay: calc(300ms + var(--i) * 60ms); }
@keyframes chipIn { from { opacity: 0; transform: scale(.85); } }
.clin { display: grid; gap: 16px; padding: 14px; border-radius: 16px; background: rgba(255, 255, 255, .7); }
@media (min-width: 768px) { .clin { grid-template-columns: 1fr 1fr; align-items: center; gap: 24px; } }
.steps3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px; margin-top: 8px; }
.steps3 img { aspect-ratio: 2 / 1; object-fit: cover; border-radius: 8px; }
.steps3 p { margin-top: 6px; font-size: 12px; font-weight: 600; line-height: 1.3; }

/* animated active icons */
.act svg { width: 100%; height: 100%; overflow: visible; }
.act .a-spin, .act .a-bob, .act .a-puls { transform-box: fill-box; transform-origin: center; }
@media (hover: hover) { .act:hover .a-spin { animation: wob 800ms var(--ease-out); } .act:hover .a-bob { animation: bob 900ms ease-in-out; } .act:hover .a-puls { animation: puls 1.2s ease-in-out; } }
.act:active .a-spin { animation: wob 800ms var(--ease-out); }
@keyframes wob { 30% { transform: rotate(-12deg); } 60% { transform: rotate(10deg); } }
@keyframes bob { 30% { transform: translateY(-4px); } 70% { transform: translateY(3px); } }
@keyframes puls { 50% { transform: scale(.72); opacity: .25; } }

/* ---------- compare slider (B&A) ---------- */
.cmp { position: relative; overflow: hidden; border-radius: 20px; touch-action: pan-y; cursor: ew-resize; user-select: none; --x: 50%; }
.cmp img { display: block; width: 100%; height: 100%; object-fit: cover; pointer-events: none; }
.cmp .after { position: absolute; inset: 0; clip-path: inset(0 0 0 var(--x)); }
.cmp .bar { position: absolute; top: 0; bottom: 0; left: var(--x); width: 2px; margin-left: -1px; background: #fff; box-shadow: 0 0 0 1px rgba(0, 0, 0, .06); }
.cmp .knob { position: absolute; top: 50%; left: var(--x); width: 44px; height: 44px; margin: -22px 0 0 -22px; border-radius: 50%; background: #fff; display: grid; place-items: center; box-shadow: 0 6px 18px -6px rgba(0, 0, 0, .4); transition: transform 160ms var(--ease-out); }
.cmp:active .knob { transform: scale(.94); }
.cmp .lb { position: absolute; top: 10px; padding: 3px 10px; border-radius: 999px; font-size: 11.5px; font-weight: 700; color: #fff; }
.cmp .lb.b { left: 10px; background: rgba(38, 32, 28, .72); } .cmp .lb.a { right: 10px; }

/* ---------- absorb / B&A section ---------- */
.ba { background: #FBE9DF; }
.ba-grid { display: grid; gap: 24px; margin-top: 64px; }
@media (min-width: 1024px) { .ba-grid { grid-template-columns: 5fr 7fr; } }
.ba-card { position: relative; display: flex; flex-direction: column; padding: clamp(20px, 2.4vw, 32px); border-radius: 32px; background: rgba(255, 255, 255, .55); }
.ba-card h3 { font-size: clamp(28px, 2.8vw, 42px); }
.ba-card .cap2 { margin-top: 6px; font-size: 14px; color: var(--ink-soft); }
.hint { display: inline-flex; align-items: center; gap: 8px; font-size: 13px; font-weight: 600; color: var(--coral-deep); }
.hint::before { content: ""; width: 8px; height: 8px; border-radius: 50%; background: currentColor; animation: ping 2s var(--ease-out) infinite; }
.rub { position: relative; width: min(100%, 420px); aspect-ratio: 1; margin: 24px auto 0; border-radius: 50%; overflow: hidden; touch-action: none; cursor: grab; box-shadow: 0 30px 50px -30px rgba(120, 60, 30, .6); }
.rub img, .rub canvas { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.rub .meter { position: absolute; left: 50%; bottom: 14%; transform: translateX(-50%); padding: 6px 12px; border-radius: 999px; background: rgba(38, 32, 28, .78); color: #fff; font-family: var(--font-display); font-size: 15px; font-weight: 600; font-variant-numeric: tabular-nums; pointer-events: none; }
.rub-ctl { display: flex; justify-content: center; gap: 8px; margin-top: 16px; }
.pill-btn { height: 38px; padding-inline: 16px; border-radius: 999px; background: #fff; font-size: 13px; font-weight: 600; box-shadow: inset 0 0 0 1px rgba(38, 32, 28, .12); transition: transform 160ms var(--ease-out), background-color 200ms; }
.pill-btn:active { transform: scale(.97); }
.pill-btn.dark { background: var(--ink); color: #fff; box-shadow: none; }
.clock { position: relative; margin-top: 24px; aspect-ratio: 5 / 4; overflow: hidden; border-radius: 24px; background: #eee; }
.clock img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.clock .read { position: absolute; left: 16px; top: 16px; padding: 8px 14px; border-radius: 14px; background: rgba(255, 255, 255, .9); font-family: var(--font-display); font-size: clamp(26px, 3vw, 40px); font-weight: 700; letter-spacing: -.02em; font-variant-numeric: tabular-nums; }
.clock .read small { display: block; font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--ink-mute); }
.scrub { position: relative; height: 56px; margin-top: 16px; touch-action: none; cursor: grab; }
.scrub .track { position: absolute; left: 0; right: 0; top: 26px; height: 4px; border-radius: 4px; background: rgba(38, 32, 28, .12); }
.scrub .fill { position: absolute; left: 0; top: 26px; height: 4px; border-radius: 4px; background: var(--coral); width: var(--p); }
.scrub .thumb { position: absolute; top: 12px; left: var(--p); width: 32px; height: 32px; margin-left: -16px; border-radius: 50%; background: #fff; box-shadow: 0 4px 14px -4px rgba(38, 32, 28, .45), inset 0 0 0 6px var(--coral); transition: transform 160ms var(--ease-out); }
.scrub:active .thumb { transform: scale(1.12); }
.scrub .ticks { position: absolute; left: 0; right: 0; top: 40px; display: flex; justify-content: space-between; font-size: 12px; font-weight: 600; color: var(--ink-mute); }
.ba-wide { grid-column: 1 / -1; display: grid; gap: 28px; align-items: center; }
@media (min-width: 900px) { .ba-wide { grid-template-columns: 1.1fr 1fr; } }
.ba-wide .cmp { aspect-ratio: 16 / 10; }
.seg { display: inline-flex; padding: 4px; border-radius: 999px; background: #fff; box-shadow: inset 0 0 0 1px rgba(38, 32, 28, .1); }
.seg button { position: relative; padding: 6px 14px; border-radius: 999px; font-size: 13px; font-weight: 600; transition: color 200ms, background-color 200ms; }
.seg button[aria-pressed="true"] { background: var(--ink); color: #fff; }
.bignum { font-family: var(--font-display); font-weight: 600; font-size: clamp(72px, 9vw, 150px); letter-spacing: -.05em; line-height: .9; }

/* ---------- packs (hanging) ---------- */
.packs { background: var(--paper); }
.rails { position: relative; display: grid; gap: 48px; margin-top: 72px; }
@media (min-width: 1100px) { .rails { grid-template-columns: 1.06fr 1fr 1.28fr; gap: 40px; align-items: start; } .rails::before { content: ""; position: absolute; left: -8px; right: -8px; top: 10px; height: 6px; border-radius: 6px; background: linear-gradient(#d9d2cc, #b9b0a8); box-shadow: 0 3px 6px -2px rgba(38, 32, 28, .3); } }
.rail-bar { display: block; height: 6px; margin-top: 10px; border-radius: 6px; background: linear-gradient(#d9d2cc, #b9b0a8); }
@media (min-width: 1100px) { .rail-bar { visibility: hidden; } }
.hooks { position: relative; display: flex; justify-content: center; align-items: flex-start; gap: 3.5%; margin-inline: auto; padding-inline: 8px; }
.hang { position: relative; width: 22.5%; padding-top: 26px; transform-origin: 50% 30px; }
.hang.sw { animation: swingIn 1600ms cubic-bezier(.2, .9, .3, 1) both; animation-delay: var(--d); }
@keyframes swingIn { 0% { opacity: 0; transform: rotate(-6deg); } 20% { opacity: 1; transform: rotate(5deg); } 40% { transform: rotate(-3deg); } 60% { transform: rotate(1.5deg); } 80% { transform: rotate(-.6deg); } 100% { transform: none; } }
.hook { position: absolute; left: 50%; top: -4px; z-index: 2; width: 16px; height: calc(30px + 4.6%); max-height: 60px; transform: translateX(-50%); pointer-events: none; }
.hook::before { content: ""; position: absolute; left: 6px; top: 0; bottom: 4px; width: 3px; border-radius: 3px; background: linear-gradient(90deg, #8f877f, #d6cfc8, #8f877f); }
.hook svg { position: absolute; left: 0; bottom: -8px; width: 16px; height: 14px; overflow: visible; }
.hang .hb { position: relative; cursor: pointer; transform-origin: 50% 4%; transition: transform 300ms cubic-bezier(.34, 1.4, .64, 1); }
@media (hover: hover) { .hang .hb:hover { transform: rotate(2.5deg); } }
.cnt { position: absolute; z-index: 10; right: -8px; bottom: -12px; display: grid; place-items: center; width: clamp(30px, 3vw, 40px); height: clamp(30px, 3vw, 40px); border-radius: 50%; font-family: var(--font-display); font-size: clamp(11px, 1vw, 14px); font-weight: 700; box-shadow: 0 2px 0 rgba(38, 32, 28, .15), 0 0 0 2px #fff; }
.mock { position: absolute; top: -48px; left: 8px; transform: rotate(-3deg); padding: 2px 8px; border: 1.5px solid var(--ink); border-radius: 6px; background: var(--paper); font-size: 10px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; }
.psize { display: flex; gap: 16px; align-items: flex-start; margin-top: 32px; }
.psize .sq { display: grid; place-items: center; flex: none; border-radius: 16px; font-family: var(--font-display); font-weight: 600; line-height: 1; }
.psize h3 { font-size: clamp(20px, 1.8vw, 26px); }
.tagbox { padding: 2px 8px; border-radius: 6px; font-size: 10px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; }
.tagbox.live { background: var(--ink); color: #fff; } .tagbox.dev { box-shadow: inset 0 0 0 1px rgba(38, 32, 28, .7); }
.psize .ch { margin-top: 6px; font-size: 14.5px; font-weight: 600; }
.psize .ct { margin-top: 4px; font-size: 13.5px; color: var(--ink-soft); }
.psize .pr { margin-top: 2px; font-size: 13.5px; font-weight: 600; color: var(--coral-deep); }
.psize .pouch { display: inline-flex; gap: 6px; margin-top: 8px; padding: 4px 10px; border-radius: 999px; background: #fff; font-size: 12px; color: var(--ink-soft); box-shadow: inset 0 0 0 1px rgba(38, 32, 28, .1); }
.journey { display: none; align-items: center; gap: 12px; margin-top: 40px; font-size: 11px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--ink-mute); }
.journey i { flex: 1; height: 1px; background: linear-gradient(90deg, #F4BFD0, #FBEDA6, #F7D9DF); }
@media (min-width: 1100px) { .journey { display: flex; } }
.modal { position: fixed; inset: 0; z-index: 80; display: grid; place-items: center; padding: 24px; background: rgba(38, 32, 28, .35); backdrop-filter: blur(3px); animation: fadeIn 250ms ease both; }
.modal.out { animation: fadeOut 200ms ease both; }
@keyframes fadeOut { to { opacity: 0; } }
.modal-in { display: flex; flex-direction: column; align-items: center; gap: 32px; max-width: 860px; }
@media (min-width: 768px) { .modal-in { flex-direction: row; } }
.modal .mp { width: min(300px, 60vw); filter: drop-shadow(0 30px 40px rgba(38, 32, 28, .4)); cursor: pointer; }
.modal .card { max-width: 360px; padding: 24px; border-radius: 24px; background: #fff; box-shadow: 0 24px 60px -20px rgba(38, 32, 28, .5); animation: cardIn 400ms var(--ease-out) 150ms both; }
@keyframes cardIn { from { opacity: 0; transform: translateX(20px); } }
.modal dl { display: grid; grid-template-columns: auto 1fr; gap: 8px 16px; margin-top: 16px; font-size: 14px; }
.modal dt { color: var(--ink-mute); } .modal dd { font-weight: 600; }

/* ---------- pack component ---------- */
.pk { position: relative; width: 100%; user-select: none; -webkit-user-select: none; perspective: 1400px; }
.pk-flip { position: absolute; inset: 0; z-index: 10; transform-style: preserve-3d; }
.pk-face { position: absolute; inset: 0; backface-visibility: hidden; -webkit-backface-visibility: hidden; }
.pk-face > img, .pk-back { position: absolute; inset: 0; width: 100%; height: 100%; }
.pk-back { transform: rotateY(180deg); backface-visibility: hidden; -webkit-backface-visibility: hidden; border-radius: 4.5% / 3.2%; object-fit: fill; }
.pk-eyes { position: absolute; inset: 0; width: 100%; height: 100%; pointer-events: none; overflow: visible; }
.pk-pop { position: absolute; z-index: 30; bottom: 93%; left: 50%; pointer-events: none; transform-origin: 50% 100%; filter: drop-shadow(0 0 1px rgba(60, 30, 20, .3)) drop-shadow(0 10px 12px rgba(60, 30, 20, .25)); }
.pk-sheets { position: absolute; z-index: 0; left: 50%; top: 6%; pointer-events: none; }
.pk-sheets svg { position: absolute; inset: 0; width: 100%; height: 100%; overflow: visible; filter: drop-shadow(0 6px 10px rgba(38, 32, 28, .22)); }
.pk-tally { position: absolute; z-index: 20; left: 50%; top: -18%; white-space: nowrap; padding: 6px 12px; border-radius: 999px; background: var(--ink); color: #fff; font-size: 12.5px; font-weight: 600; box-shadow: 0 8px 18px -8px rgba(38, 32, 28, .6); transform: translateX(-50%) scale(.6); opacity: 0; transition: transform 400ms cubic-bezier(.34, 1.56, .64, 1), opacity 200ms; }
.pk.sheets-open .pk-tally { transform: translateX(-50%) scale(1); opacity: 1; transition-delay: 250ms; }
.pk-lens { position: absolute; z-index: 20; left: 0; top: 0; border-radius: 50%; border: 3px solid #fff; background-color: #fff; background-repeat: no-repeat; box-shadow: 0 18px 40px -12px rgba(38, 32, 28, .55), 0 0 0 1px rgba(38, 32, 28, .12); pointer-events: none; animation: lensIn 300ms cubic-bezier(.34, 1.4, .64, 1) both; }
@keyframes lensIn { from { opacity: 0; scale: .4; } }

/* ---------- proof ---------- */
.proof { position: relative; background: var(--blush); }
.wave { display: block; width: 100%; height: clamp(36px, 6vw, 90px); margin: -1px 0; }
.peek { position: absolute; z-index: 3; top: clamp(40px, 5vw, 80px); width: clamp(90px, 8vw, 150px); transform: rotate(-6deg); }
.peek.a { right: 17%; } .peek.b { right: 5%; width: clamp(76px, 6.5vw, 124px); transform: rotate(6deg); }
.proof-head { display: grid; gap: 24px; margin-top: 20px; }
@media (min-width: 900px) { .proof-head { grid-template-columns: 7fr 5fr; align-items: end; } }
.nums { display: grid; grid-template-columns: 1fr 1fr; gap: 40px 24px; padding-block: 40px; border-block: 1px solid rgba(38, 32, 28, .12); }
.nums .v { display: flex; align-items: center; font-family: var(--font-display); font-weight: 600; font-size: clamp(44px, 4.8vw, 80px); line-height: 1; letter-spacing: -.04em; }
.nums p { margin-top: 12px; font-size: 14.5px; color: var(--ink-soft); }
.eye0 { display: inline-block; width: .62em; height: .74em; margin-inline: .015em; vertical-align: -.02em; overflow: visible; }
.proof-mid { display: grid; gap: 40px; align-items: center; margin-top: 72px; }
@media (min-width: 1100px) { .proof-mid { grid-template-columns: 1fr 1.15fr; gap: 48px; } }
.chart { padding: clamp(20px, 2.4vw, 32px); border-radius: 28px; background: #fff; box-shadow: 0 30px 60px -40px rgba(160, 60, 90, .45); }
.chart h3 { margin-top: 8px; font-size: clamp(22px, 2.2vw, 32px); }
.chart svg { width: 100%; overflow: visible; margin-top: 24px; }
.chart .bar { transform-box: fill-box; transform-origin: bottom; transform: scaleY(0); transition: transform 1100ms var(--ease-out); }
.chart.in .bar { transform: none; }
.chart .gl { opacity: 0; transition: opacity 500ms; } .chart.in .gl { opacity: 1; }
.chart .ln { stroke-dasharray: 1; stroke-dashoffset: 1; transition: stroke-dashoffset 1600ms var(--ease-in-out) 600ms; } .chart.in .ln { stroke-dashoffset: 0; }
.ranks { display: grid; gap: 24px; margin-top: 96px; }
@media (min-width: 900px) { .ranks { grid-template-columns: repeat(3, 1fr); } }
.rank { position: relative; overflow: hidden; border-radius: 28px; background: #fff; transition: transform 300ms cubic-bezier(.34, 1.4, .64, 1); }
@media (hover: hover) { .rank:hover { transform: translateY(-6px); } .rank:hover .shot { transform: translate(-50%, -8px) rotate(0); } }
.rank .top { position: relative; height: 270px; overflow: hidden; }
.rank .shot { position: absolute; left: 50%; top: 32px; width: 58%; transform: translateX(-50%) rotate(-4deg); border-radius: 18px; box-shadow: 0 30px 40px -20px rgba(60, 20, 30, .5); transition: transform 700ms var(--ease-out); }
.rank .top::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 64px; background: linear-gradient(transparent, #fff); }
.rank .body { position: relative; padding: 4px 24px 24px; }
.rank .lg { display: flex; align-items: center; height: 36px; }
.rank .lg img { height: 26px; width: auto; } .rank .lg img.sq { height: 36px; border-radius: 10px; }
.rank .l0 { margin-top: 16px; font-family: var(--font-display); font-size: clamp(26px, 2.4vw, 34px); font-weight: 600; letter-spacing: -.03em; line-height: 1.1; }
.rank .l1 { margin-top: 4px; font-family: var(--font-display); font-size: 18px; font-weight: 600; color: var(--ink-soft); }
.rank .nt { margin-top: 14px; font-size: 13px; color: var(--ink-mute); }

/* ---------- Korea retail ---------- */
.retail-grid { display: grid; gap: 40px; margin-top: 20px; }
@media (min-width: 900px) { .retail-grid { grid-template-columns: 6fr 5fr; gap: 64px; } }
.doors-big { display: flex; flex-wrap: wrap; align-items: flex-end; gap: 8px 32px; margin-top: 40px; }
.doors-big .display { font-size: clamp(72px, 10vw, 150px); line-height: .9; color: var(--coral); }
.doors-big p:last-child { max-width: 14rem; padding-bottom: 8px; font-size: 15px; color: var(--ink-soft); }
.doors { display: flex; gap: 32px; margin-top: 32px; padding-top: 24px; border-top: 1px solid var(--line); }
.doors b { display: block; font-family: var(--font-display); font-size: 32px; font-weight: 600; }
.doors span { font-size: 14px; color: var(--ink-mute); }
.chips { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 16px; }
.chips li { display: inline-flex; align-items: center; gap: 8px; height: 40px; padding: 0 16px 0 6px; border-radius: 999px; background: #fff; font-size: 14.5px; font-weight: 600; box-shadow: 0 1px 0 rgba(38, 32, 28, .06), inset 0 0 0 1px rgba(38, 32, 28, .06); transition: transform 250ms var(--ease-out), background-color 200ms; }
@media (hover: hover) { .chips li:hover { transform: translateY(-3px); background: var(--blush); } }
.chips img.ic { width: 28px; height: 28px; border-radius: 8px; object-fit: contain; }
.chips img.wm { width: auto; margin-left: 8px; }
.chips .ini { display: grid; place-items: center; width: 28px; height: 28px; border-radius: 8px; background: var(--ink); color: #fff; font-size: 11px; font-weight: 700; }
.stores { margin-top: 80px; }
.stores .marquee { gap: 16px; padding-right: 16px; align-items: flex-end; }
.stores figure { position: relative; flex: none; width: clamp(220px, 21vw, 300px); overflow: hidden; border-radius: 24px; }
.stores figure img { width: 100%; height: 100%; object-fit: cover; }
.excl { display: grid; gap: 24px; margin-top: 96px; }
@media (min-width: 1000px) { .excl { grid-template-columns: 1fr 1.7fr; } }
.ex-card { position: relative; overflow: hidden; padding: clamp(24px, 2.6vw, 36px); border-radius: 32px; background: #fff; }
.ex-card .top { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 12px; }
.ex-card h3 { font-size: clamp(26px, 2.6vw, 40px); }
.ex-card .ln { margin-top: 20px; font-size: 15px; line-height: 1.6; color: var(--ink-soft); }
.fan { position: relative; height: clamp(220px, 24vw, 330px); margin-top: 28px; }
.fan > div { position: absolute; bottom: 0; height: 100%; transition: transform 500ms cubic-bezier(.34, 1.3, .64, 1); }
.fan .nm { position: absolute; z-index: 10; top: -12px; left: 50%; transform: translateX(-50%); white-space: nowrap; padding: 4px 10px; border-radius: 999px; background: #fff; font-family: var(--font-display); font-size: 13px; font-weight: 600; box-shadow: 0 4px 10px -4px rgba(38, 32, 28, .4); transition: opacity 200ms; }
.daiso { background: #E60033; color: #fff; }
.daiso .ln { color: rgba(255, 255, 255, .85); }
.daiso .logo-chip { display: inline-grid; place-items: center; height: 44px; padding: 0 12px; border-radius: 12px; background: #fff; }
.daiso .soon { display: inline-block; padding: 4px 10px; border-radius: 999px; background: #fff; color: #E60033; font-size: 12px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; }
.daiso-num { display: flex; flex-wrap: wrap; align-items: flex-end; gap: 8px 20px; margin-top: 12px; }
.daiso-num .display { font-size: clamp(72px, 9vw, 140px); line-height: .9; }
.daiso-num p:last-child { max-width: 15rem; padding-bottom: 10px; font-size: 16px; font-weight: 600; }
.daiso-grid { display: grid; gap: 24px; align-items: end; }
@media (min-width: 700px) { .daiso-grid { grid-template-columns: 1fr 1.1fr; } }
.store-row { display: flex; gap: 4px; margin-top: 16px; flex-wrap: wrap; max-width: 320px; }
.store-row i { width: 10px; height: 10px; border-radius: 2px; background: rgba(255, 255, 255, .25); transition: background-color 300ms; }
.store-row i.on { background: #fff; }

/* ---------- Japan ---------- */
.jp { position: relative; overflow: hidden; background: #F6C6D3; }
.jp-grid { display: grid; gap: 48px; align-items: center; }
@media (min-width: 1000px) { .jp-grid { grid-template-columns: 5fr 7fr; } }
.jp .one { position: relative; display: inline-block; margin-top: 24px; }
.jp .one .display { font-size: clamp(110px, 13vw, 200px); line-height: .82; letter-spacing: -.06em; }
.hanko { position: absolute; left: calc(100% + .25em); top: .1em; width: 1.25em; height: 1.25em; font-size: clamp(56px, 6vw, 92px); display: grid; place-items: center; border: .06em solid #D7263D; border-radius: .14em; color: #D7263D; font-family: "Pretendard Variable", serif; font-weight: 800; font-size: clamp(30px, 3.2vw, 50px); line-height: 1; transform: rotate(-12deg) scale(2.4); opacity: 0; background: rgba(255, 255, 255, .25); }
.jp.in .hanko { animation: stamp 500ms cubic-bezier(.3, 1.5, .5, 1) 500ms forwards; }
@keyframes stamp { 0% { opacity: 0; transform: rotate(-12deg) scale(2.4); } 60% { opacity: 1; transform: rotate(-12deg) scale(.92); } 100% { opacity: 1; transform: rotate(-12deg) scale(1); } }
.podium { position: relative; display: grid; grid-template-columns: 1fr 1fr; align-items: end; gap: 0; max-width: 560px; margin-inline: auto; }
.pod { display: flex; flex-direction: column; align-items: center; }
.pod .ch { position: relative; width: 62%; }
.pod .blk { width: 100%; display: flex; flex-direction: column; align-items: center; justify-content: flex-start; padding-top: 16px; border-radius: 16px 16px 0 0; color: #fff; transform-origin: bottom; transform: scaleY(0); transition: transform 900ms cubic-bezier(.34, 1.3, .64, 1); }
.jp.in .pod .blk { transform: none; }
.pod.p1 .blk { height: 220px; background: var(--coral-deep); transition-delay: 200ms; }
.pod.p2 .blk { height: 150px; background: #E9879F; }
.pod .blk b { font-family: var(--font-display); font-size: clamp(48px, 5vw, 76px); font-weight: 700; line-height: 1; letter-spacing: -.04em; }
.pod .blk span { margin-top: 6px; font-family: var(--font-display); font-size: 22px; font-weight: 700; }
.pod .blk small { font-size: 12.5px; opacity: .9; }
.bub { position: absolute; z-index: 30; top: -6%; white-space: nowrap; padding: 10px 16px; border-radius: 20px 20px 20px 5px; background: #fff; font-size: clamp(14px, 1.3vw, 18px); font-weight: 700; box-shadow: 0 8px 18px -8px rgba(38, 32, 28, .45); pointer-events: none; animation: bubIn 450ms cubic-bezier(.34, 1.7, .64, 1) both; }
@keyframes bubIn { from { opacity: 0; transform: translateY(8px) scale(.6) rotate(-6deg); } }
.phones { position: relative; height: clamp(340px, 34vw, 480px); margin-top: 72px; }
.phone { position: absolute; left: 50%; bottom: 0; width: clamp(150px, 14vw, 210px); margin-left: calc(clamp(150px, 14vw, 210px) / -2); border-radius: 22px; border: 3px solid var(--ink); background: var(--ink); box-shadow: 0 24px 40px -24px rgba(60, 10, 30, .6); transform-origin: 50% 120%; transition: transform 600ms cubic-bezier(.34, 1.25, .64, 1); cursor: pointer; }
.phone img { border-radius: 18px; }
.phone .pl { position: absolute; left: 0; right: 0; top: calc(100% + 10px); text-align: center; font-size: 12.5px; font-weight: 600; white-space: nowrap; opacity: 0; transition: opacity 200ms; }
.phone.front .pl { opacity: 1; }
.rating { display: flex; gap: 40px; margin-top: 32px; }
.rating b { display: block; font-family: var(--font-display); font-size: clamp(34px, 3.4vw, 48px); font-weight: 600; line-height: 1; }
.rating .st { color: #D7263D; }
.rating span { display: block; margin-top: 8px; font-size: 13.5px; color: var(--ink-soft); }

/* ---------- 7-Eleven Thailand ---------- */
.th { position: relative; overflow: hidden; background: #FFF4E8; }
.stripes { display: flex; flex-direction: column; }
.stripes i { display: block; height: 10px; } .stripes i:nth-child(1) { background: var(--seven-o); } .stripes i:nth-child(2) { background: var(--seven-r); } .stripes i:nth-child(3) { background: var(--seven-g); }
.th-grid { display: grid; gap: 40px; align-items: center; }
@media (min-width: 900px) { .th-grid { grid-template-columns: 1fr 1fr; } }
.th .lg7 { height: 56px; width: auto; }
.th h2 { margin-top: 24px; font-size: clamp(44px, 6vw, 100px); }
.th .sub { margin-top: 16px; font-size: clamp(18px, 1.6vw, 22px); line-height: 1.5; color: var(--ink-soft); max-width: 28rem; }
.th .soon { display: inline-flex; align-items: center; gap: 8px; margin-top: 28px; padding: 8px 14px; border-radius: 999px; background: var(--seven-g); color: #fff; font-size: 13px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; }
.th .soon::before { content: ""; width: 8px; height: 8px; border-radius: 50%; background: #fff; animation: ping 2s var(--ease-out) infinite; }
.th-stage { position: relative; display: flex; justify-content: center; gap: 4%; padding-top: 70px; }
.th-stage > div { position: relative; width: 40%; }
.th-stage .nm { margin-top: 10px; text-align: center; font-family: var(--font-display); font-size: 18px; font-weight: 600; }

/* ---------- LATAM ---------- */
.latam { position: relative; overflow: hidden; background: var(--rosa); color: #fff; }
.latam .kicker { color: rgba(255, 255, 255, .85); }
.latam h2 { margin-top: 20px; font-size: clamp(48px, 7vw, 124px); }
.latam h2 .s2 { color: var(--sol); }
.latam .lead { color: #fff; font-size: 19px; margin-top: 24px; }
.latam-grid { display: grid; gap: 48px; margin-top: 64px; }
@media (min-width: 1100px) { .latam-grid { grid-template-columns: 5fr 7fr; gap: 56px; } }
.badge-es { display: inline-flex; align-items: center; gap: 12px; padding: 10px 18px 10px 10px; border-radius: 999px; background: var(--sol); color: var(--ink); font-family: var(--font-display); font-size: 18px; font-weight: 700; transform: rotate(-2deg); }
.badge-es b { display: grid; place-items: center; width: 36px; height: 36px; border-radius: 50%; background: var(--ink); color: var(--sol); font-size: 18px; }
.ready { margin-top: 32px; padding: 24px; border-radius: 24px; background: rgba(255, 255, 255, .12); box-shadow: inset 0 0 0 1px rgba(255, 255, 255, .2); }
.ready h3 { font-size: 22px; }
.ready li { display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid rgba(255, 255, 255, .18); font-size: 15.5px; font-weight: 600; line-height: 1.4; }
.ready li:last-child { border-bottom: 0; padding-bottom: 0; }
.ready li i { flex: none; display: grid; place-items: center; width: 22px; height: 22px; border-radius: 50%; background: #fff; color: var(--rosa); font-style: normal; font-size: 13px; font-weight: 800; }
.ready li.no i { background: transparent; box-shadow: inset 0 0 0 1.5px rgba(255, 255, 255, .7); color: #fff; }
.ready li.no { color: rgba(255, 255, 255, .92); font-weight: 500; }
.latam .es-pack { margin-top: 32px; border-radius: 16px; max-width: 460px; }
.latam .fine { color: rgba(255, 255, 255, .92); }
.latam .label { color: rgba(255, 255, 255, .92); }
.disp { position: relative; margin-top: 12px; aspect-ratio: 1200 / 835; }
.disp > img { position: absolute; inset: 0; width: 100%; height: 100%; }
.disp-front { position: absolute; left: 0; right: 0; bottom: 0; overflow: hidden; pointer-events: none; }
.disp-front img { position: absolute; left: 0; width: 100%; max-width: none; }
.sizes { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin-top: 16px; }
.sizes > div { padding: 16px; border-radius: 20px; background: #fff; color: var(--ink); }
.sizes b { display: grid; place-items: center; width: 44px; height: 44px; border-radius: 12px; font-family: var(--font-display); font-size: 24px; font-weight: 700; }
.sizes p { margin-top: 10px; font-size: 14px; font-weight: 700; line-height: 1.3; }
.sizes span { display: block; margin-top: 4px; font-size: 12.5px; color: var(--ink-soft); }
@media (max-width: 599px) { .sizes { grid-template-columns: 1fr; } }
.latam .btn { margin-top: 32px; background: var(--sol); color: var(--ink); }
@media (hover: hover) { .latam .btn:hover { background: #fff; } }
.talk { margin-top: 12px; }
.confetti { position: absolute; pointer-events: none; opacity: .9; }

/* ---------- shelf carousel ---------- */
.shelf { position: relative; overflow: hidden; }
.cv { position: relative; margin-top: 56px; height: clamp(520px, 52vw, 680px); perspective: 1600px; touch-action: pan-y; user-select: none; cursor: grab; outline: none; }
.cv.drag { cursor: grabbing; }
.cv-track { position: absolute; inset: 0; transform-style: preserve-3d; }
.slide { position: absolute; left: 50%; top: 0; width: min(560px, 78vw); height: 100%; margin-left: calc(min(560px, 78vw) / -2); display: flex; flex-direction: column; padding: 20px; border-radius: 32px; background: #fff; box-shadow: 0 40px 80px -50px rgba(38, 32, 28, .5); transform-style: preserve-3d; will-change: transform; }
.slide .stage { position: relative; flex: 1; min-height: 0; display: grid; place-items: center; overflow: hidden; border-radius: 20px; background: var(--cream); }
.slide .meta { display: flex; justify-content: space-between; align-items: flex-end; gap: 12px; padding: 16px 6px 2px; }
.slide .meta .label { color: var(--coral-deep); }
.slide .meta h3 { margin-top: 4px; font-size: clamp(18px, 1.6vw, 22px); font-weight: 600; line-height: 1.25; }
.slide .meta small { font-size: 12.5px; color: var(--ink-mute); white-space: nowrap; }
.slide:not(.act) .stage > * { pointer-events: none; }
.slide .shade { position: absolute; inset: 0; border-radius: 32px; background: var(--cream); opacity: 0; pointer-events: none; }
.slide:not(.act) { cursor: pointer; }
.cv-ctl { display: flex; align-items: center; justify-content: center; gap: 16px; margin-top: 28px; }
.cv-ctl .arrow { display: grid; place-items: center; width: 48px; height: 48px; border-radius: 50%; background: var(--ink); color: #fff; transition: transform 160ms var(--ease-out); }
.cv-ctl .arrow:active { transform: scale(.94); }
.dots { display: flex; gap: 6px; }
.dots button { width: 8px; height: 8px; border-radius: 99px; background: rgba(38, 32, 28, .2); transition: width 300ms var(--ease-out), background-color 300ms; }
.dots button[aria-current="true"] { width: 28px; background: var(--coral); }
.tapnote { position: absolute; right: 12px; top: 12px; z-index: 30; padding: 4px 10px; border-radius: 999px; background: var(--ink); color: #fff; font-size: 11.5px; font-weight: 600; pointer-events: none; }
/* slide internals */
.slide .stage { container-type: size; width: 100%; }
.vmdbox, .fitbox { position: relative; width: min(92cqw, calc(92cqh * var(--r))); height: auto; perspective: 900px; }
.vmdbox .face { position: absolute; inset: 0; transform-origin: 50% 100%; transition: transform 380ms var(--ease-out), opacity 300ms; }
.vmdbox .face.top { transform: rotateX(55deg); opacity: 0; }
.vmdbox.flip .face.front { transform: rotateX(-55deg); opacity: 0; }
.vmdbox.flip .face.top { transform: none; opacity: 1; }
.wobs { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px 14px; width: 92%; }
.wob { display: flex; flex-direction: column; align-items: center; }
.wob .rail { width: 120%; height: 10px; border-radius: 3px; background: linear-gradient(#f3ede8, #ddd3cb); box-shadow: 0 4px 8px -4px rgba(38, 32, 28, .35); }
.wob button { display: flex; flex-direction: column; align-items: center; width: 100%; margin-top: -2px; transform-origin: 50% 0; animation: idle var(--t, 3.2s) ease-in-out infinite; animation-delay: var(--dl, 0s); }
.wob button.nudge { animation: nudge 1.6s ease-out; }
@keyframes idle { 25% { transform: rotate(2.2deg); } 75% { transform: rotate(-2.2deg); } }
@keyframes nudge { 15% { transform: rotate(10deg); } 35% { transform: rotate(-8deg); } 55% { transform: rotate(5deg); } 72% { transform: rotate(-3deg); } 88% { transform: rotate(1.2deg); } }
.wob .clip { width: 28px; height: 10px; border-radius: 0 0 4px 4px; background: #c9d5df; }
.wob .stem { width: 3px; height: 26px; border-radius: 3px; background: linear-gradient(#b9c7d3, #e2ebf2); }
.wob img { margin-top: -4px; width: 100%; filter: drop-shadow(0 12px 14px rgba(38, 32, 28, .2)); }
.wob p { margin-top: 6px; font-size: 12px; font-weight: 600; color: var(--ink-soft); }
.rrps { display: grid; grid-template-columns: repeat(4, 1fr); gap: 12px; width: 92%; padding-top: 54px; }
.rrp { position: relative; width: 100%; }
.rrp > img { position: absolute; inset: 0; width: 100%; height: 100%; filter: drop-shadow(0 18px 22px rgba(38, 32, 28, .22)); }
.rrp .pp { position: absolute; transform-origin: 50% 100%; transition: transform 500ms cubic-bezier(.34, 1.3, .64, 1), opacity 300ms; }
.rrp .front { position: absolute; left: 0; right: 0; bottom: 0; z-index: 20; overflow: hidden; }
.rrp .front img { position: absolute; left: 0; width: 100%; max-width: none; }
.rrp .ct8 { position: absolute; z-index: 30; left: 50%; top: -16%; padding: 4px 10px; border-radius: 999px; background: #fff; font-size: 12px; font-weight: 700; white-space: nowrap; box-shadow: 0 6px 16px -8px rgba(38, 32, 28, .5); transform: translateX(-50%) scale(0); opacity: 0; transition: transform 350ms cubic-bezier(.34, 1.6, .64, 1), opacity 200ms; }
.rrp.open .ct8 { transform: translateX(-50%) scale(1); opacity: 1; transition-delay: 300ms; }
.rrp .zl { position: absolute; left: 0; right: 0; top: calc(100% + 8px); text-align: center; font-size: 12px; font-weight: 600; }
.prbox { position: relative; width: 88%; height: 80%; perspective: 1000px; }
.prbox img { position: absolute; inset: 0; margin: auto; max-width: 100%; max-height: 100%; object-fit: contain; transition: opacity 450ms var(--ease-out), transform 450ms var(--ease-out); }
.prbox .closed { max-width: 88%; max-height: 78%; }
.prbox .open { opacity: 0; transform: scale(.92); }
.prbox.on .closed { opacity: 0; transform: translateY(-30px) rotateX(35deg); }
.prbox.on .open { opacity: 1; transform: none; transition-delay: 120ms; }
.bags { display: flex; gap: 16px; height: 84%; }
.bag { position: relative; height: 100%; aspect-ratio: 550 / 673; overflow: hidden; border-radius: 20px; background: #F4F1EE; }
.bag img { position: absolute; transition: opacity 350ms ease, transform 450ms var(--ease-out); }
.bag .flat { left: 50%; top: 8%; height: 84%; width: auto; transform: translateX(-50%); filter: drop-shadow(0 18px 24px rgba(38, 32, 28, .18)); }
.bag .photo { inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0; transform: scale(1.04); }
.bag.on .flat { opacity: 0; transform: translate(-50%, -10px); }
.bag.on .photo { opacity: 1; transform: none; }
.pharm { position: relative; }
.pharm img { position: absolute; }
.seg-float { position: absolute; z-index: 30; left: 12px; bottom: 12px; }

/* ---------- buyers ---------- */
.buyers { background: #FBEDA6; }
.qs { display: grid; gap: 40px; margin-top: 48px; }
@media (min-width: 900px) { .qs { grid-template-columns: repeat(3, 1fr); gap: 32px; } }
.qs h3 { padding-bottom: 12px; border-bottom: 2px solid var(--ink); font-size: 18px; font-weight: 600; }
.qs li { display: flex; gap: 12px; padding: 16px 0; border-bottom: 1px solid rgba(38, 32, 28, .15); font-size: 15.5px; font-weight: 600; line-height: 1.4; }
.qs li .qn { flex: none; width: 24px; font-size: 13px; font-weight: 400; color: rgba(38, 32, 28, .6); }
.docs { overflow-x: auto; margin-top: 32px; }
.docs table { width: 100%; min-width: 760px; text-align: left; font-size: 14px; }
.docs th { padding: 12px; font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--ink-mute); border-bottom: 2px solid var(--ink); }
.docs th:first-child, .docs td:first-child { padding-left: 0; }
.docs td { padding: 12px; border-bottom: 1px solid rgba(38, 32, 28, .1); color: var(--ink-soft); }
.docs td:first-child { font-weight: 600; color: var(--ink); }
.docs td.ok { color: var(--coral-deep); font-weight: 700; }

/* ---------- contact ---------- */
.contact { position: relative; overflow: hidden; background: var(--blush); text-align: center; }
.contact h2 { margin-top: 24px; font-size: clamp(44px, 6.6vw, 108px); }
.contact .lead { margin: 24px auto 0; }
.ctas { display: flex; flex-wrap: wrap; justify-content: center; gap: 12px; margin-top: 40px; }
.copy { display: inline-flex; align-items: center; gap: 8px; margin-top: 20px; padding: 6px 12px; border-radius: 999px; font-size: 14px; color: var(--ink-soft); transition: background-color 200ms, transform 160ms var(--ease-out); }
.copy:hover { background: rgba(255, 255, 255, .6); color: var(--ink); }
.copy:active { transform: scale(.97); }
.copy .st { display: inline-flex; align-items: center; gap: 4px; min-width: 4.5rem; font-size: 12px; color: var(--coral-deep); }
.copy .st span { animation: blurIn 180ms ease both; }
@keyframes blurIn { from { opacity: 0; transform: translateY(6px); filter: blur(2px); } }
.crowd { display: grid; grid-template-columns: repeat(4, 1fr); gap: clamp(12px, 3vw, 32px); align-items: end; max-width: 860px; margin: 96px auto 0; }
.crowd2 { display: grid; grid-template-columns: repeat(6, 1fr); gap: clamp(12px, 2vw, 24px); align-items: end; max-width: 1000px; margin: 40px auto 0; }
.crowd > div, .crowd2 > div { position: relative; transition: transform 400ms cubic-bezier(.34, 1.8, .64, 1); filter: drop-shadow(0 26px 24px rgba(160, 60, 90, .25)); }
.rise { opacity: 0; transform: translateY(160px); }
.rise.in { animation: riseIn 900ms cubic-bezier(.34, 1.4, .64, 1) forwards; animation-delay: var(--d); }
@keyframes riseIn { to { opacity: 1; transform: none; } }

.crowd p, .crowd2 p { margin-top: 12px; font-family: var(--font-display); font-size: clamp(12px, 1.3vw, 17px); font-weight: 600; }
.crowd2 .ch-tag { position: absolute; z-index: 10; top: -12px; left: 50%; transform: translateX(-50%); padding: 2px 8px; border-radius: 999px; color: #fff; font-size: 10px; font-weight: 700; white-space: nowrap; }

/* ---------- footer ---------- */
footer { background: var(--cocoa); color: rgba(255, 255, 255, .7); }
.ft { display: grid; gap: 40px; padding-block: 56px; }
@media (min-width: 900px) { .ft { grid-template-columns: 5fr 4fr 3fr; } }
.ft .lang { background: rgba(255, 255, 255, .1); width: fit-content; }
.ft .lang button { color: rgba(255, 255, 255, .7); } .ft .lang button[aria-pressed="true"] { color: var(--ink); }
.ft .lang .pill { background: #fff; }
.legal { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 8px; padding-block: 24px; border-top: 1px solid rgba(255, 255, 255, .1); font-size: 12px; color: rgba(255, 255, 255, .4); }

/* kiosk QR */
.kiosk { position: fixed; right: 20px; bottom: 20px; z-index: 40; display: flex; align-items: center; gap: 12px; width: 240px; padding: 12px; border-radius: 20px; background: rgba(255, 255, 255, .95); box-shadow: 0 24px 60px -28px rgba(38, 32, 28, .55); animation: fadeUp 500ms var(--ease-out) 1.2s both; }
.kiosk svg { width: 92px; height: 92px; flex: none; }

/* large screens (hotel TV, 1920×1080): lift the small print */
@media (min-width: 1600px) {
  .fine { font-size: 14px; }
  .label { font-size: 13.5px; }
  .kicker { font-size: 15px; }
  .hint { font-size: 15px; }
  .lead { font-size: 20px; max-width: 38rem; }
  .hero-meta { font-size: 14px; }
  .hero-sub { font-size: 21px; max-width: 34rem; }
  .facts { width: 280px; } .facts li { font-size: 14px; } .facts b { font-size: 19px; }
  .zm .tag { font-size: 14.5px; }
  .hero-legend { font-size: 13.5px; }
  .zcard .t small { font-size: 12.5px; }
  .tab b { font-size: 16px; } .tab small { font-size: 14px; }
  .pd .desc, .pd .need { font-size: 17px; } .res p { font-size: 16px; }
  .act b { font-size: 16.5px; } .act p { font-size: 14px; }
  .usp li { font-size: 15.5px; } .howto li { font-size: 15px; } .hl li { font-size: 14.5px; }
  .wear figcaption, .cap { font-size: 13px; }
  .ba-card .cap2 { font-size: 16px; }
  .tagbox, .mock { font-size: 11.5px; }
  .psize .ch { font-size: 16px; } .psize .ct, .psize .pr { font-size: 15px; } .psize .pouch { font-size: 13.5px; }
  .nums p { font-size: 16.5px; } .rank .nt { font-size: 14.5px; }
  .chips li { font-size: 16px; } .doors span { font-size: 15.5px; }
  .rating span { font-size: 15px; } .phone .pl { font-size: 14px; }
  .ready li { font-size: 17px; } .sizes p { font-size: 15.5px; } .sizes span { font-size: 14px; }
  .slide .meta small { font-size: 14px; } .tapnote { font-size: 13px; }
  .wob p, .rrp .zl { font-size: 13.5px; }
  .qs li { font-size: 17px; } .qs li .qn { font-size: 14px; }
  .docs table { font-size: 15.5px; } .docs th { font-size: 12.5px; }
  .legal { font-size: 13.5px; }
}
/* ?still: finishes entrance animations instantly, for screenshots */
html.still *, html.still *::before, html.still *::after { animation-delay: 0s !important; animation-duration: 1ms !important; animation-iteration-count: 1 !important; transition-delay: 0s !important; transition-duration: 1ms !important; }

/* numbers never shrink under their labels */
.doors-big .display, .daiso-num .display { flex: none; }
.daiso-num .display { font-size: clamp(64px, 6.2vw, 124px); }
.zid-h .words { text-shadow: 0 0 10px var(--cream), 0 0 4px var(--cream), 0 0 2px var(--cream); }

/* Japan: keep the star inline, give podium labels room */
.rating span.st { display: inline; margin: 0 0 0 2px; font-size: .7em; vertical-align: .25em; }
.pod.p1 .blk { height: 250px; } .pod.p2 .blk { height: 185px; }
.pod .blk b { font-size: clamp(44px, 4.4vw, 68px); }
/* shelf: carousel and its controls fit a 1080px screen */
#shelf > .wrap.sy:first-child { padding-top: clamp(64px, 7vw, 120px); padding-bottom: 0 !important; }
.cv { margin-top: 32px; height: min(clamp(520px, 52vw, 680px), 64vh); min-height: 500px; }

/* ===== round 3 ===== */

/* hero: the original layout */
.hero0 { position: relative; overflow: hidden; padding-top: 96px; }
@media (min-width: 768px) { .hero0 { padding-top: 112px; } }
.h0-blob { position: absolute; pointer-events: none; top: 0; right: -20%; width: 110%; height: 115%; transform-origin: center; }
@media (min-width: 768px) { .h0-blob { right: -8%; width: 80%; } }
.h0-blob .b { transform-box: fill-box; transform-origin: center; animation: h0blob 1.6s var(--ease-out) both; }
@keyframes h0blob { from { opacity: 0; transform: scale(.86); } }
.h0-blob .c { stroke-dasharray: 1; stroke-dashoffset: 1; animation: h0draw 2.4s cubic-bezier(.65, 0, .35, 1) .5s forwards; }
@keyframes h0draw { to { stroke-dashoffset: 0; } }
.h0-grid { position: relative; display: grid; align-items: center; row-gap: 48px; padding-bottom: 48px; }
@media (min-width: 768px) { .h0-grid { grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: 32px; min-height: calc(100svh - 7rem); } .h0-l { grid-column: span 6; } .h0-r { grid-column: 7 / span 6; } }
@media (min-width: 1024px) { .h0-r { grid-column: 8 / span 5; } }
.h0-eyebrow { display: flex; align-items: center; gap: 10px; font-size: 13px; font-weight: 600; color: var(--ink-soft); animation: fadeUp 800ms var(--ease-out) both; }
.h0-eyebrow i { width: 8px; height: 8px; border-radius: 50%; background: var(--coral); }
.h0-title { margin-top: 24px; font-size: clamp(44px, 6.9vw, 108px); font-weight: 650; }
.h0-title .ln { display: block; overflow: hidden; padding-bottom: .06em; }
.h0-title .ln > span { display: block; animation: lineUp 1050ms var(--ease-out) 150ms both; }
.h0-title .ln:nth-child(2) > span { animation-delay: 270ms; }
.h0-sub { margin-top: 28px; max-width: 34rem; font-size: 17px; line-height: 1.75; color: var(--ink-soft); animation: fadeUp 900ms var(--ease-out) 450ms both; }
@media (min-width: 768px) { .h0-sub { font-size: 19px; } }
.h0-cta { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 36px; animation: fadeUp 900ms var(--ease-out) 550ms both; }
.h0-stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; max-width: 36rem; margin-top: 48px; padding-top: 24px; border-top: 1px solid var(--line); animation: fadeIn 1s ease 800ms both; }
.h0-stats dt { font-size: clamp(24px, 2.6vw, 36px); }
.h0-stats dd { margin-top: 4px; font-size: 13px; line-height: 1.35; color: var(--ink-mute); }
.h0-wrap { position: relative; width: 100%; max-width: 560px; margin-inline: auto; }
.h0-card { position: relative; aspect-ratio: 1701 / 1740; overflow: hidden; border-radius: 36px; background: var(--blush); box-shadow: 0 40px 80px -40px rgba(120, 40, 60, .35); animation: h0clip 1.3s var(--ease-in-out) .1s both; }
@keyframes h0clip { from { clip-path: inset(100% 0 0 0 round 36px); } to { clip-path: inset(0 0 0 0 round 36px); } }
.h0-card > img { width: 100%; height: 100%; object-fit: cover; animation: heroZoom 1.8s var(--ease-out) .1s both; }
.h0-mk { position: absolute; animation: popIn 600ms cubic-bezier(.34, 1.56, .64, 1) both; animation-delay: var(--d); }
.h0-mk .pt { position: absolute; left: -8px; top: -8px; width: 16px; height: 16px; }
.h0-mk .ping { position: absolute; inset: 0; border-radius: 50%; animation: ping 2.4s var(--ease-out) infinite; }
.h0-mk .dot { position: absolute; inset: 0; border-radius: 50%; border: 3px solid #fff; }
.h0-mk .lb { position: absolute; top: 50%; transform: translateY(-50%); white-space: nowrap; padding: 6px 12px; border-radius: 999px; background: rgba(255, 255, 255, .9); backdrop-filter: blur(8px); font-size: 11.5px; font-weight: 600; box-shadow: 0 1px 3px rgba(0, 0, 0, .08); }
@media (min-width: 768px) { .h0-mk .lb { font-size: 12.5px; } }
.h0-mk .lb.r { right: 16px; } .h0-mk .lb.l { left: 16px; }
.h0-pa { position: absolute; bottom: -56px; left: -20px; width: 30%; }
.h0-pb { position: absolute; top: -48px; right: -12px; width: 21%; }
@media (min-width: 768px) { .h0-pa { left: -64px; width: 33%; } .h0-pb { right: -40px; width: 23%; } }
.h0-pa .in { transform: rotate(-9deg); filter: drop-shadow(0 24px 28px rgba(110, 40, 60, .3)); animation: h0dropA 1.1s cubic-bezier(.34, 1.4, .64, 1) 1s both; }
.h0-pb .in { transform: rotate(11deg); filter: drop-shadow(0 18px 22px rgba(130, 70, 30, .28)); animation: h0dropB 1.1s cubic-bezier(.34, 1.4, .64, 1) 1.2s both; }
@keyframes h0dropA { from { opacity: 0; transform: translateY(120px) rotate(6deg); } }
@keyframes h0dropB { from { opacity: 0; transform: translateY(-60px) rotate(-20deg); } }
@media (prefers-reduced-motion: reduce) { .h0-mk .ping { animation: none; } }

/* brand (vertical path): photo sits left, clear of the right-hand words */
.zid > .zid-photo { left: 2%; right: auto; top: 42%; width: clamp(200px, 20vw, 340px); }
@media (max-width: 767px) { .zid > .zid-photo { position: absolute; left: auto; right: 0; top: 46%; width: 42vw; } }

/* proof: two rank cards */
@media (min-width: 900px) { .ranks.two { grid-template-columns: repeat(2, minmax(0, 1fr)); max-width: 1100px; } }

/* product explorer: clinical photos at their natural framing */
.clin { grid-template-columns: 1fr; }
@media (min-width: 768px) { .clin { grid-template-columns: minmax(0, 360px) 1fr; } }
.clin-cmp .cmp { aspect-ratio: 1 / 1; width: 100%; max-width: 360px; }
.clin-cmp .cmp img, .wear-clin .cmp img { object-fit: contain; background: #111; }
.clin-kv { font-family: var(--font-display); font-size: clamp(40px, 4vw, 64px); font-weight: 600; line-height: 1; letter-spacing: -.035em; }
.clin-kl { margin-top: 8px; max-width: 24rem; font-size: 14px; line-height: 1.5; color: var(--ink-soft); }
.wear-clin { position: relative; flex: none; height: 100%; aspect-ratio: 1 / 1; border-radius: 16px; overflow: hidden; }
.wear-clin .cmp { width: 100%; height: 100%; border-radius: 16px; }
.wear-clin .kv { position: absolute; right: 8px; bottom: 8px; z-index: 3; padding: 4px 10px; border-radius: 999px; color: #fff; font-family: var(--font-display); font-size: 14px; font-weight: 700; pointer-events: none; }

/* B&A loops */
.loop-dots { position: relative; width: min(100%, 420px); aspect-ratio: 1; margin: 24px auto 0; border-radius: 50%; overflow: hidden; box-shadow: 0 30px 50px -30px rgba(120, 60, 30, .6); }
.loop-dots img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.loop-dots .lx { opacity: 0; transition: opacity 900ms ease; }
.loop-dots.on .lx { opacity: 1; }
.ltag { position: absolute; z-index: 2; left: 50%; bottom: 12%; transform: translateX(-50%); white-space: nowrap; padding: 6px 14px; border-radius: 999px; background: rgba(38, 32, 28, .78); color: #fff; font-size: 14px; font-weight: 600; }
.loop3 img { transition: opacity 900ms ease; }
.loop3 .ltag { left: 16px; top: 16px; bottom: auto; transform: none; }
.lsteps { position: absolute; z-index: 2; left: 50%; bottom: 16px; display: flex; gap: 6px; transform: translateX(-50%); }
.lsteps i { width: 8px; height: 8px; border-radius: 99px; background: rgba(255, 255, 255, .6); transition: width 300ms var(--ease-out), background-color 300ms; }
.lsteps i.on { width: 24px; background: #fff; }
.cmp.auto { cursor: default; }

/* hanging packs: dark-spot counts read as pairs */
.cnt.wide { width: auto; min-width: clamp(30px, 3vw, 40px); padding: 0 8px; border-radius: 999px; white-space: nowrap; }
.hang .hb .pk { touch-action: pan-y; }

/* Japan: screens up top on the right, podium under the #1 */
@media (min-width: 1000px) { .jp-grid { grid-template-columns: 1fr 1fr; align-items: start; } }
.jp-one { display: flex; align-items: center; gap: 24px; margin-top: 16px; }
.jp-one .one { margin-top: 0; }
.jp .podium { max-width: 460px; margin: 48px 0 0; }
.jp-r .phones { margin-top: 24px; height: clamp(360px, 32vw, 480px); }
.hanko { display: none; }

/* Thailand: shorter band, logo beside the eyebrow */
.th-in { padding-block: clamp(56px, 6vw, 96px); }
.th-k { gap: 12px; }
.th-k::before { display: none; }
.th .th-k .lg7 { height: 34px; width: auto; }
.th h2 { margin-top: 16px; }
.th .soon { margin-top: 22px; }
.th .soon::before { animation: none; }
.th-stage { padding-top: 24px; }

/* DAISO: white card, red accents */
.daiso { background: #fff; color: var(--ink); box-shadow: 0 30px 60px -40px rgba(38, 32, 28, .25); }
.daiso .soon { background: #E60033; color: #fff; }
.daiso-num .display { color: #E60033; }
.daiso-num p:last-child { color: var(--ink-soft); }

/* LATAM display: panels hide the printed pouches; hover lifts a character and it talks */
.latam .es-pack { margin-top: 20px; }
.disp-back { position: absolute; top: 18%; height: 48%; border-radius: 10px; }
.disp .dc { position: absolute; z-index: 2; }
.disp .dc .lift { transition: transform 450ms cubic-bezier(.34, 1.5, .64, 1); }
.disp .dc.up { z-index: 4; }
.disp .dc.up .lift { transform: translateY(-18%) scale(1.03); }
.disp-front { z-index: 3; }
.disp .bub { top: -18%; }

/* contact crowd: after the entrance, hover is the only motion */
.rise.done { opacity: 1; transform: none; animation: none; }
@media (hover: hover) { .crowd > div.done:hover, .crowd2 > div.done:hover { transform: translateY(-18px); } }
/* packs: M and L pouches are the same size */
@media (min-width: 1100px) { .rails { grid-template-columns: .82fr 1fr 1fr; } }
.psize .pouch { flex-wrap: wrap; row-gap: 2px; } .psize .pouch b { flex: none; }
.pd-imgwrap { position: relative; display: grid; place-items: center; width: 100%; }
.pd-imgwrap .pd-badge { left: 8%; }
.hang, .hang * { user-select: none; -webkit-user-select: none; }

/* ===== round 4 ===== */
/* brand: ZID(TM) */
.zid-mark { font-size: clamp(96px, 13vw, 232px); line-height: .85; letter-spacing: -.05em; }
.zid-mark sup { font-size: .22em; vertical-align: top; position: relative; top: .35em; margin-left: .04em; letter-spacing: 0; font-weight: 500; }
.zid-tag { margin-top: 24px; font-family: var(--font-display); font-size: clamp(28px, 3.4vw, 60px); font-weight: 500; letter-spacing: -.03em; line-height: 1.1; }
/* product photos keep the forehead in frame */
.wear > figure > img { object-position: 50% 12%; }
/* proof: the two characters sit in the empty third column */
@media (min-width: 900px) { .ranks.two { grid-template-columns: 1fr 1fr .8fr; max-width: none; } }
.rank-peek { position: relative; display: flex; align-items: flex-end; justify-content: center; gap: 6%; min-height: 260px; }
.rank-peek .peek { position: relative; top: auto; left: auto; right: auto; width: 44%; transform: rotate(-6deg); }
.rank-peek .peek.b { width: 38%; transform: rotate(6deg); margin-bottom: 18px; }
/* packs: the tier is the headline */
.psize .tier { font-size: clamp(26px, 2.4vw, 38px); font-weight: 650; color: var(--coral-text); line-height: 1.05; }
.psize h3.tt { margin-top: 6px; font-family: var(--font-sans); font-size: 16px; font-weight: 600; letter-spacing: 0; color: var(--ink); }
/* LATAM display: panels behind the live pouches, front panel cut to shape */
.disp-back { top: 21.6%; height: 50.3%; }
.disp-front2 { position: absolute; inset: 0; width: 100%; height: 100%; z-index: 3; pointer-events: none; }
/* shelf: customizable outline */
.custom-vmd { width: 86%; height: auto; }
.custom-vmd .ants { animation: ants 1.4s linear infinite; }
@keyframes ants { to { stroke-dashoffset: -36; } }
@media (prefers-reduced-motion: reduce) { .custom-vmd .ants { animation: none; } }
/* last page: questions + contact + the whole cast */
.contact.final { text-align: left; }
.final-in { padding-block: clamp(32px, 4vw, 64px) clamp(40px, 5vw, 72px); }
.final-grid { display: grid; gap: 40px; align-items: center; min-height: calc(100svh - 110px); }
@media (min-width: 1100px) { .final-grid { grid-template-columns: 1.15fr 1fr; gap: 56px; } }
.final .final-title { margin-top: 0; font-size: clamp(40px, 4.4vw, 84px); }
.final .ctas { justify-content: flex-start; align-items: center; margin-top: 24px; }
.final .copy { margin-top: 0; }
.final-q { margin-top: 36px; }
.final-q h3 { font-size: clamp(24px, 2.2vw, 34px); }
.final-q .qs { margin-top: 16px; gap: 24px; }
@media (min-width: 900px) { .final-q .qs { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
.final-q .qs h4 { padding-bottom: 8px; border-bottom: 2px solid var(--ink); font-size: 15px; font-weight: 700; }
.final-q .qs li { padding: 10px 0; font-size: 14.5px; }
@media (min-width: 1600px) { .final-q .qs li { font-size: 15.5px; } }
.final-r .crowd { max-width: none; margin: 0; gap: clamp(10px, 1.6vw, 24px); }
.final-r .crowd2 { max-width: none; margin: 28px 0 0; gap: clamp(8px, 1vw, 16px); }

/* packs: tier names line up across S / M / L whatever the pouch height */
@media (min-width: 1100px) {
  .rails { grid-template-rows: auto auto auto; row-gap: 0; }
  .rails > div { display: grid !important; grid-row: span 3; grid-template-rows: subgrid; }
}

/* ---------- round 5 ---------- */
/* LATAM: the bubble sits on a white chip inside a white-text section */
.bub { color: var(--ink); }
/* Korea proof: bigger ranking cards, the captures do the talking */
@media (min-width: 900px) { .ranks.two { grid-template-columns: repeat(2, minmax(0, 1fr)); max-width: none; } }
.ranks.two { margin-top: 72px; gap: 32px; }
.ranks.two .rank .top { height: clamp(360px, 30vw, 540px); }
.ranks.two .rank .shot { top: 28px; width: 80%; transform: translateX(-50%) rotate(-2deg); border-radius: 22px; }
@media (hover: hover) { .ranks.two .rank:hover .shot { transform: translate(-50%, -8px) rotate(0); } }
.ranks.two .rank .top::after { height: 48px; }
.ranks.two .rank .body { padding: 8px 32px 32px; }
/* DAISO */
.daiso h3 { font-size: clamp(40px, 4.2vw, 76px); letter-spacing: -.035em; }
/* Japan: bigger phones, onslo outlined, a third step for the eye patch */
@media (min-width: 1000px) { .jp-grid { align-items: center; } }
.jp-r .phones { margin-top: 0; height: clamp(460px, 42vw, 700px); }
.phone { width: clamp(210px, 17.5vw, 320px); margin-left: calc(clamp(210px, 17.5vw, 320px) / -2); border-radius: 30px; }
.phone .scr { position: relative; display: block; overflow: hidden; border-radius: 26px; }
.phone .scr img { display: block; width: 100%; border-radius: 0; }
.phone .hl { position: absolute; border: 3px solid #FF3B6B; border-radius: 10px; box-shadow: 0 0 0 4px rgba(255, 59, 107, .25), 0 0 18px rgba(255, 59, 107, .55); opacity: 0; transform: scale(1.06); transition: opacity 300ms ease, transform 400ms cubic-bezier(.34, 1.5, .64, 1); transition-delay: var(--d); pointer-events: none; }
.phone.front .hl { opacity: 1; transform: none; }
.phone .hl em { position: absolute; left: -3px; top: -3px; padding: 2px 8px; border-radius: 8px 0 8px 0; background: #FF3B6B; color: #fff; font-family: var(--font-display); font-size: 13px; font-style: normal; font-weight: 700; }
.podium.three { grid-template-columns: 1fr 1.08fr .92fr; max-width: 560px; }
.podium.three .pod .ch { width: 66%; }
.pod.p5 .blk { height: 130px; background: #F2A9BB; transition-delay: 400ms; }
.pod.p5 .blk b { font-size: clamp(36px, 3.6vw, 56px); }
.pod .blk small { text-align: center; }
/* Thailand: one paragraph */
.th .th-one { max-width: 36rem; }
/* shelf: bags fit their card; the custom card is a buyer's gondola */
.bags { height: auto; width: 90%; align-items: center; }
.bag { flex: 1 1 0; height: auto; min-width: 0; }
.cust { position: relative; width: 94%; }
.cust svg { display: block; width: 100%; height: auto; filter: drop-shadow(0 18px 24px rgba(38, 32, 28, .12)); }
.cust .ants { animation: ants 1.4s linear infinite; }
.cust-disp { transform-box: fill-box; transform-origin: 50% 100%; animation: custDrop 5.2s cubic-bezier(.34, 1.4, .64, 1) infinite; }
@keyframes custDrop { 0% { opacity: 0; transform: translateY(-34px) scale(.92); } 14%, 84% { opacity: 1; transform: none; } 100% { opacity: 0; transform: none; } }
.cust-tag { position: absolute; left: 5%; top: 6%; padding: 4px 12px; border-radius: 999px; background: var(--ink); color: #fff; font-size: 12px; font-weight: 700; }
.cust-fit { position: absolute; left: 50%; bottom: 3%; transform: translateX(-50%); white-space: nowrap; padding: 4px 12px; border-radius: 999px; background: #fff; color: var(--coral-deep); font-size: 12.5px; font-weight: 700; box-shadow: 0 1px 4px rgba(38, 32, 28, .12); }
html.still .cust-disp { animation: none; }
@media (prefers-reduced-motion: reduce) { .cust-disp, .cust .ants { animation: none; } }
/* last page: three questions */
.final-q .q3 { margin-top: 18px; border-top: 2px solid var(--ink); }
.final-q .q3 li { display: flex; align-items: baseline; gap: 18px; padding: 18px 0; border-bottom: 1px solid rgba(38, 32, 28, .14); font-family: var(--font-display); font-size: clamp(20px, 1.7vw, 30px); font-weight: 600; letter-spacing: -.02em; line-height: 1.2; }
.final-q .q3 .qn { flex: none; font-family: var(--font-sans); font-size: 14px; font-weight: 700; color: var(--coral-text); letter-spacing: 0; }
.final-r .crowd2 { align-items: start; }
.crowd2 .slot { display: flex; align-items: flex-end; justify-content: center; aspect-ratio: 900 / 1240; }
.crowd2 .slot > .pk { width: 100%; }
.crowd2 > div[data-k="oybig"] .slot > .pk { width: 88%; }
.crowd2 p { line-height: 1.2; }
.podium.three .pod.p1 .blk { height: 200px; } .podium.three .pod.p2 .blk { height: 150px; } .podium.three .pod.p5 .blk { height: 112px; }
.podium.three .pod .blk { padding-top: 12px; }
.jp-r .hint { margin-top: 56px !important; }
.podium.three .pod.p5 .blk { height: 140px; } .podium.three .pod.p2 .blk { height: 165px; } .podium.three .pod.p1 .blk { height: 210px; }

/* ---------- round 6 ---------- */
/* "Spot by spot." is the only line left, so it no longer takes the small subline style */
.spot p.display:last-child { margin-top: 0; font-size: clamp(64px, 11vw, 176px); color: var(--ink); }
/* Japan: captures keep their shape before they load */
.phone .scr img { aspect-ratio: 760 / 1647; height: auto; }
/* hero: the collagen cheek box joins the floating packs */
.h0-pc { position: absolute; right: -8%; bottom: 6%; width: 24%; z-index: 3; }
.h0-pc .in { transform: rotate(8deg); filter: drop-shadow(0 22px 26px rgba(150, 40, 80, .3)); animation: h0dropB 1.1s cubic-bezier(.34, 1.4, .64, 1) 1.4s both; }
.h0-pc img { display: block; width: 100%; border-radius: 6px; animation: h0float 5.5s ease-in-out 2.6s infinite; }
@keyframes h0float { 0%, 100% { transform: translateY(0) rotate(0); } 50% { transform: translateY(-12px) rotate(-2deg); } }
@media (prefers-reduced-motion: reduce) { .h0-pc img { animation: none; } }
html.still .h0-pc img { animation: none; }
/* products: on-skin photos are shown whole; a brand shot fills what is left of the row */
.wear.has-fill figure.fx { flex: none; height: 100%; aspect-ratio: 1; max-width: 46%; }
.wear.has-fill figure.fx > img { object-fit: cover; object-position: 50% 50%; }
.wear-fill { flex: 1 1 0%; min-width: 0; }
.wear-fill img { width: 100%; height: 100%; object-fit: cover; }
/* B&A: title and both cards fit one 1080p screen */
.ba-grid { margin-top: 40px; }
.ba .clock { aspect-ratio: 16 / 9; margin-top: 18px; }
.ba .clock img { object-position: 50% 35%; }
.ba .rub { width: min(100%, 360px); margin-top: 18px; }
.ba .loop-dots { width: min(100%, 380px); margin-top: 18px; }
/* last page: email button flips to show the address */
.flipmail { perspective: 900px; display: inline-grid; }
.fm-in { display: grid; transform-style: preserve-3d; transition: transform 620ms cubic-bezier(.34, 1.3, .64, 1); }
.fm-in > * { grid-area: 1 / 1; backface-visibility: hidden; -webkit-backface-visibility: hidden; }
.fm-f { justify-content: center; }
.fm-b { display: flex; align-items: center; justify-content: center; gap: 10px; padding: 0 10px 0 22px; border-radius: 999px; background: var(--ink); color: #fff; transform: rotateX(180deg); }
.fm-b .mail { font-size: 17px; font-weight: 700; letter-spacing: -.01em; color: #fff; white-space: nowrap; }
.fm-b .mail:hover { text-decoration: underline; text-underline-offset: 4px; }
.fm-b .copy { display: inline-flex; align-items: center; height: 34px; padding: 0 12px; border-radius: 999px; background: rgba(255, 255, 255, .14); color: #fff; font-size: 12.5px; font-weight: 600; }
.flipmail.on .fm-in { transform: rotateX(180deg); }
.flipmail.on .fm-f { pointer-events: none; }
.flipmail:not(.on) .fm-b { pointer-events: none; }
@media (prefers-reduced-motion: reduce) { .fm-in { transition: none; } }
/* last page: questions in regular weight */
.final-q .q3 li { font-family: var(--font-sans); font-weight: 400; letter-spacing: -.01em; }
/* section rhythm: about a third less air between sections on a 1080p screen */
.sy { padding-block: clamp(64px, 6.2vw, 112px); }
.brand-top { padding-top: clamp(64px, 6.2vw, 112px) !important; }
#korea > .wrap:first-child { padding-top: clamp(64px, 6.2vw, 112px) !important; } #daiso { margin-bottom: 0; } #korea > .wrap:last-child { padding-bottom: clamp(64px, 6.2vw, 112px) !important; }
/* last page: Cold Brow and Smoothie pouches match Eye-ced Tea and Lemon-aid */
.crowd > div[data-k="frown"] .slot, .crowd > div[data-k="smile"] .slot { transform: scale(1.072); transform-origin: 50% 100%; }
.flipmail { min-width: 0; }

/* ---------- round 7 ---------- */
/* hero: the "Clinically Tested" stat gets a wider column and a smaller line */
.h0-stats { grid-template-columns: 1fr 1.7fr 1fr; }
.h0-stats .sm dt { font-size: clamp(20px, 2vw, 28px); line-height: 1.1; padding-top: .15em; }
/* micro patches: the clinical result sits in the brand-shot slot */
.wear.has-res figure.fx { max-width: 25%; }
.wear.has-how figure.fx { max-width: 30%; }
.wear-res { container-type: inline-size; display: flex; align-items: stretch; background: rgba(255, 255, 255, .72); }
.wear-res .cmp { flex: none; height: 100%; aspect-ratio: 1; border-radius: 16px; }
.wear-res .cmp img { object-fit: cover; background: #111; }
.wear-res .wr-t { flex: 1; min-width: 0; display: flex; flex-direction: column; justify-content: center; padding: 12px 18px; }
.wr-kv { font-family: var(--font-display); font-size: clamp(28px, 2.6vw, 46px); font-weight: 600; line-height: 1; letter-spacing: -.035em; }
.wr-kl { margin-top: 8px; font-size: 13px; line-height: 1.45; color: var(--ink-soft); }
/* narrow slot: the photo fills it and the number sits on top */
@container (max-width: 380px) {
  .wear-res .cmp { flex: 1; aspect-ratio: auto; width: 100%; }
  .wear-res .wr-t { position: absolute; left: 8px; right: 8px; bottom: 8px; z-index: 3; padding: 8px 12px; border-radius: 12px; background: rgba(255, 255, 255, .92); pointer-events: none; }
  .wr-kv { font-size: 24px; } .wr-kl { margin-top: 2px; font-size: 11px; line-height: 1.3; }
  .wear-res .cmp .knob { top: 38%; }
}
/* cheek patches: the brand shot fades back and the how-to sits on it */
.wear-how { position: relative; }
.wear-how > img { position: absolute; inset: 0; opacity: .32; }
.wear-how .wh-in { position: relative; min-height: 100%; display: flex; flex-direction: column; justify-content: center; gap: 6px; padding: 12px 16px; }
.wear-how .label { font-size: 10.5px; }
.wear-how ol { display: grid; gap: 6px; }
.wear-how li { display: flex; align-items: center; gap: 10px; padding: 8px 12px; border-radius: 12px; background: rgba(255, 255, 255, .78); font-size: 13.5px; font-weight: 500; line-height: 1.3; }
.wear-how li b { flex: none; display: grid; place-items: center; width: 22px; height: 22px; border-radius: 50%; background: var(--c); color: #fff; font-size: 11.5px; }
/* creams: key actives stacked where the product shot was */
.wear-acts { flex: 1 1 0%; min-width: 0; display: grid; grid-template-rows: repeat(3, 1fr); gap: 6px; }
.wear-acts .wa { display: flex; align-items: center; gap: 12px; padding: 8px 14px; border-radius: 14px; background: #fff; min-height: 0; }
.wear-acts .ic { flex: none; display: grid; place-items: center; width: 44px; height: 44px; padding: 6px; border-radius: 12px; }
.wear-acts .ic svg { width: 100%; height: 100%; overflow: visible; }
.wear-acts .ic .a-spin, .wear-acts .ic .a-bob, .wear-acts .ic .a-puls { transform-box: fill-box; transform-origin: center; }
.wear-acts b { font-size: 16px; line-height: 1.2; }
.wear-acts .dose { margin-left: auto; padding: 4px 10px; border-radius: 999px; color: #fff; font-size: 12.5px; font-weight: 700; white-space: nowrap; }
/* phones: the wide slot drops to its own line */
@media (max-width: 759px) {
  .wear.has-res, .wear.has-how, .wear.has-acts { flex-wrap: wrap; height: auto; }
  .wear.has-res > figure.fx, .wear.has-how > figure.fx { height: 170px; max-width: none; flex: 1 1 0%; aspect-ratio: auto; }
  .wear.has-how > .wear-clin { height: 170px; }
  .wear.has-res > .wear-res { flex: 1 1 100%; height: 200px; }
  .wear.has-how > .wear-how { flex: 1 1 100%; height: auto; }
  .wear.has-acts > .wear-acts { flex: 1 1 100%; }
  .wear.has-acts > .wear-clin { height: 240px; margin-inline: auto; }
}
/* B&A section: how a micro patch goes on */
.ba-how { margin-top: 24px; display: grid; gap: 20px; }
@media (min-width: 1024px) { .ba-how { grid-template-columns: 5fr 7fr; align-items: center; gap: 32px; } }
.how3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; }
.how3 img { display: block; width: 100%; aspect-ratio: 4 / 3; object-fit: cover; border-radius: 14px; }
.how3 p { margin-top: 8px; font-size: 14px; font-weight: 600; line-height: 1.3; }
.how3 p b { margin-right: 6px; color: var(--coral-text); font-size: 12px; }
/* DAISO: the logo reads at a glance */
.daiso-logo { display: block; width: clamp(84px, 8vw, 124px); height: auto; border-radius: 14px; }

/* ---------- round 8 ---------- */
/* creams: the tube shots are sized by height so all three sit at the same scale */
.pd-img.tube { width: auto; max-width: none; height: min(470px, 60vw); }
/* B&A: title and three cards in one screen */
#see .h2 { max-width: none !important; font-size: clamp(34px, 3.6vw, 60px); }
#see .ba-grid { margin-top: 28px; gap: 16px; }
#see .ba-card { padding: clamp(18px, 1.8vw, 26px); border-radius: 26px; }
#see .ba-card h3 { font-size: clamp(22px, 1.9vw, 30px); }
#see .ba-card .cap2 { font-size: 13.5px; }
#see .loop-dots { width: min(100%, 300px); margin-top: 14px; }
#see .clock { margin-top: 14px; }
#see .ba-how { margin-top: 0; display: flex; flex-direction: column; gap: 14px; }
@media (min-width: 1024px) {
  #see .ba-grid { grid-template-columns: 4fr 5fr 4fr; align-items: stretch; }
  #see .ba-card { justify-content: flex-start; }
  #see .clock { aspect-ratio: auto; flex: 1; min-height: 240px; }
  #see .how3 { grid-template-columns: 1fr; gap: 8px; }
  #see .how3 li { display: grid; grid-template-columns: 112px 1fr; gap: 12px; align-items: center; }
  #see .how3 img { aspect-ratio: 3 / 2; border-radius: 12px; }
  #see .how3 p { margin-top: 0; }
}
/* Korea online: title + numbers beside the chart, then two compact rank cards */
@media (min-width: 1100px) {
  #proof > .wrap { display: grid; grid-template-columns: minmax(0, 5fr) minmax(0, 7fr); column-gap: 56px; grid-template-areas: "k c" "h c" "n c" "r r"; }
  #proof > .wrap > .kicker { grid-area: k; }
  #proof .proof-head { grid-area: h; margin-top: 16px; }
  #proof .proof-mid { display: contents; }
  #proof .nums { grid-area: n; align-self: end; margin-top: 32px; padding-block: 28px; gap: 28px 24px; }
  #proof .chart { grid-area: c; align-self: center; }
  #proof .ranks.two { grid-area: r; }
}
#proof .ranks.two { margin-top: 40px; gap: 20px; }
#proof .ranks.two .rank { display: grid; grid-template-columns: clamp(120px, 14vw, 190px) 1fr; align-items: center; }
#proof .ranks.two .rank .top { height: auto; padding: 18px 0 18px 18px; background: none !important; }
#proof .ranks.two .rank .top::after { display: none; }
#proof .ranks.two .rank .shot { position: static; display: block; width: 100%; transform: none; border-radius: 14px; box-shadow: 0 18px 30px -18px rgba(60, 20, 30, .45); }
@media (hover: hover) { #proof .ranks.two .rank:hover .shot { transform: translateY(-4px); } }
#proof .ranks.two .rank .body { padding: 18px 24px; }
#see .ba-how { align-items: stretch; text-align: left; }
#proof .proof-head .h2 { font-size: clamp(40px, 4.4vw, 72px); }
.h0-stats dt { white-space: nowrap; }
@media (max-width: 599px) { .h0-stats { grid-template-columns: auto 1.4fr auto; gap: 12px; } .h0-stats dt, .h0-stats .sm dt { font-size: 20px; } }
/* Thailand: the pair talk in turns; bubbles placed like the LATAM display */
.th-stage .bub { top: 3%; }
.th-stage .slot { transition: transform 450ms cubic-bezier(.34, 1.5, .64, 1); }
.th-stage > .talk .slot { transform: translateY(-6%) scale(1.03); }

/* ---------- round 10: marketing support ---------- */
.mkt { position: relative; overflow: hidden; background: var(--paper); }
.mkt-head { display: grid; gap: 20px; margin-top: 20px; }
@media (min-width: 900px) { .mkt-head { grid-template-columns: 7fr 5fr; align-items: end; } }
.mkt-lead { font-size: clamp(16px, 1.3vw, 19px); line-height: 1.55; color: var(--ink-soft); max-width: 30rem; }
.mkt-stage { --gap: clamp(18px, 2vw, 28px); position: relative; margin-top: clamp(40px, 5vw, 64px); }
.mkt-cards { position: relative; z-index: 1; display: grid; gap: var(--gap); align-items: end; }
.mkt-card { display: flex; flex-direction: column; overflow: hidden; border-radius: 24px 24px 8px 8px; background: #fff; box-shadow: 0 24px 40px -32px rgba(38, 32, 28, .45); }
.mkt-card figure { position: relative; aspect-ratio: 4 / 3; overflow: hidden; background: var(--blush); }
.mkt-card figure img { width: 100%; height: 100%; }
.mkt-card figure.cover img { object-fit: cover; object-position: 50% 40%; }
.mkt-card figure.contain img { object-fit: contain; padding: 7%; }
.mkt-body { padding: clamp(18px, 1.8vw, 26px); }
.mkt-n { display: flex; align-items: center; gap: 6px; font-size: 13px; font-weight: 700; letter-spacing: .08em; color: var(--coral-text); }
.mkt-n i { display: inline-flex; width: 18px; height: 18px; }
.mkt-card h3 { margin-top: 6px; font-size: clamp(22px, 1.9vw, 30px); line-height: 1.1; letter-spacing: -.02em; }
.mkt-card ul { margin-top: 14px; display: grid; gap: 10px; }
.mkt-card li { position: relative; padding-left: 18px; font-size: 14.5px; line-height: 1.45; color: var(--ink-soft); }
.mkt-card li::before { content: ""; position: absolute; left: 2px; top: .55em; width: 7px; height: 7px; border-radius: 50%; background: var(--coral); }
/* the middle card is the shelf itself: brand colour, a little larger */
.mkt-card.c2 { background: var(--coral); color: #fff; box-shadow: 0 30px 50px -30px rgba(210, 79, 112, .7); }
.mkt-card.c2 figure { aspect-ratio: 4 / 3.25; background: rgba(255, 255, 255, .22); }
.mkt-card.c2 .mkt-n, .mkt-card.c2 li { color: rgba(255, 255, 255, .92); }
.mkt-card.c2 li::before { background: #fff; }
/* the shelf line: draws in from the left; the shelf proper (between the ticks) is thicker */
.mkt-line { position: absolute; left: 0; right: 0; bottom: 0; height: 0; pointer-events: none; }
.mkt-line .ln { position: absolute; left: calc(50% - 50vw); right: -40px; bottom: -1px; height: 2px; background: var(--ink); opacity: .55; transform: scaleX(0); transform-origin: left; transition: transform 1100ms var(--ease-out); }
.mkt-line::before { content: ""; position: absolute; bottom: -3px; height: 6px; border-radius: 3px; background: var(--coral);
  left: calc((100% - 2 * var(--gap)) / 3.12 + var(--gap) / 2); right: calc(100% - ((100% - 2 * var(--gap)) * 2.12 / 3.12 + var(--gap) * 1.5));
  transform: scaleX(0); transform-origin: left; transition: transform 700ms var(--ease-out) 650ms; }
.mkt-line .tick { position: absolute; bottom: -12px; width: 2px; height: 24px; border-radius: 1px; background: var(--ink); opacity: 0; transition: opacity 400ms ease 900ms; }
.mkt-line .tick.a { left: calc((100% - 2 * var(--gap)) / 3.12 + var(--gap) / 2 - 1px); }
.mkt-line .tick.b { left: calc((100% - 2 * var(--gap)) * 2.12 / 3.12 + var(--gap) * 1.5 - 1px); }
.mkt-line .tip { position: absolute; right: -52px; bottom: -12px; width: 24px; height: 24px; color: var(--ink); opacity: 0; transform: translateX(-12px); transition: opacity 400ms ease 1000ms, transform 500ms var(--ease-out) 1000ms; }
.mkt-stage.in .ln, .mkt-stage.in .mkt-line::before { transform: none; }
.mkt-stage.in .tick { opacity: .7; }
.mkt-stage.in .tip { opacity: .7; transform: none; }
@media (min-width: 900px) { .mkt-cards { grid-template-columns: 1fr 1.12fr 1fr; } }
.mkt-foot { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 16px 32px; margin-top: clamp(40px, 4.5vw, 56px); }
.mkt-note { font-size: 13px; color: var(--ink-mute); }
.mkt-cta { display: inline-flex; align-items: center; gap: 8px; font-family: var(--font-display); font-size: clamp(18px, 1.5vw, 22px); font-weight: 600; color: var(--coral-text); }
.mkt-cta svg { width: 20px; height: 20px; transition: transform 250ms var(--ease-out); }
@media (hover: hover) { .mkt-cta:hover svg { transform: translateX(4px); } .mkt-cta:hover { text-decoration: underline; text-underline-offset: 5px; } }
/* phones: the shelf turns vertical and the cards stack 01 > 02 > 03 */
@media (max-width: 899px) {
  .mkt-stage { padding-left: 26px; }
  .mkt-line { left: 0; right: auto; top: 0; bottom: 0; width: 0; height: auto; }
  .mkt-line .ln { left: 6px; right: auto; top: 0; bottom: -28px; width: 2px; height: auto; transform: scaleY(0); transform-origin: top; }
  .mkt-line::before, .mkt-line .tick { display: none; }
  .mkt-line .tip { left: -5px; right: auto; bottom: -46px; transform: rotate(90deg); }
  .mkt-stage.in .tip { transform: rotate(90deg); }
  .mkt-card { position: relative; overflow: visible; border-radius: 20px; }
  .mkt-card figure { border-radius: 20px 20px 0 0; }
  .mkt-card::before { content: ""; position: absolute; left: -26px; top: 22px; width: 14px; height: 14px; border-radius: 50%; background: var(--paper); border: 2px solid var(--ink); }
  .mkt-card.c2::before { background: var(--coral); border-color: var(--coral); }
}
@media (prefers-reduced-motion: reduce) { .mkt-line .ln, .mkt-line::before { transform: none; transition: none; } .mkt-line .tick, .mkt-line .tip { opacity: .7; transition: none; } }
html.still .mkt-line .ln, html.still .mkt-line::before { transform: none; }
html.still .mkt-line .tick, html.still .mkt-line .tip { opacity: .7; }
@media (max-width: 899px) { .mkt-foot { margin-top: 68px; } }

/* ---------- round 11: marketing partner (4AM / TikCle) ---------- */
.mktp { position: relative; overflow: hidden; background: var(--ink); color: #fff; }
.mktp .kicker { color: rgba(255, 255, 255, .7); }
.mktp .kicker::before { background: rgba(255, 255, 255, .5); }
.mktp-head { display: grid; gap: 24px; align-items: end; }
@media (min-width: 900px) { .mktp-head { grid-template-columns: 7fr 5fr; gap: 48px; } }
.mktp-head h2 { margin-top: 18px; font-size: clamp(32px, 3.6vw, 58px); line-height: 1.05; letter-spacing: -.03em; max-width: 18ch; }
.mktp-lead .tik { display: block; height: clamp(26px, 2.4vw, 34px); width: auto; }
.mktp-lead p { margin-top: 14px; font-size: clamp(15px, 1.2vw, 18px); line-height: 1.55; color: rgba(255, 255, 255, .78); max-width: 28rem; }
.mktp-grid { display: grid; gap: 28px; margin-top: clamp(36px, 4vw, 56px); }
@media (min-width: 1024px) { .mktp-grid { grid-template-columns: 5fr 7fr; gap: 40px; align-items: start; } }
.mktp-facts { display: grid; gap: 12px; }
.mktp-facts > li { padding: 18px 20px; border-radius: 18px; background: rgba(255, 255, 255, .06); border: 1px solid rgba(255, 255, 255, .1); }
.mktp-facts .n { font-size: 12px; font-weight: 700; letter-spacing: .08em; color: var(--coral); }
.mktp-facts h3 { margin-top: 4px; font-size: clamp(18px, 1.5vw, 22px); letter-spacing: -.01em; }
.mktp-facts .sep { display: inline-block; margin-top: 8px; padding: 3px 10px; border-radius: 999px; background: rgba(255, 255, 255, .1); font-size: 11.5px; font-weight: 600; color: rgba(255, 255, 255, .75); }
.mktp-facts ul { display: grid; gap: 6px; margin-top: 10px; }
.mktp-facts ul li { position: relative; padding-left: 16px; font-size: 14px; line-height: 1.45; color: rgba(255, 255, 255, .82); }
.mktp-facts ul li::before { content: ""; position: absolute; left: 1px; top: .55em; width: 6px; height: 6px; border-radius: 50%; background: var(--coral); }
.mktp-vids .label { color: rgba(255, 255, 255, .7); }
.mktp-vids .row { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: clamp(8px, 1vw, 14px); margin-top: 12px; }
.mktp-vids .vf { position: relative; aspect-ratio: 9 / 16; overflow: hidden; border-radius: 16px; background: #000; }
.mktp-vids video { width: 100%; height: 100%; object-fit: cover; display: block; }
.mktp-vids .tag { position: absolute; left: 8px; top: 8px; padding: 3px 9px; border-radius: 999px; background: rgba(0, 0, 0, .55); font-size: 11px; font-weight: 700; letter-spacing: .06em; }
.mktp-vids figcaption { display: flex; flex-direction: column; gap: 2px; margin-top: 8px; font-size: 12.5px; }
.mktp-vids figcaption a { display: inline-flex; align-items: center; gap: 4px; font-weight: 700; color: #fff; word-break: break-all; }
.mktp-vids figcaption a svg { flex: none; width: 12px; height: 12px; opacity: .7; }
.mktp-vids figcaption span { color: rgba(255, 255, 255, .55); }
@media (hover: hover) { .mktp-vids figcaption a:hover { text-decoration: underline; text-underline-offset: 3px; } }
.mktp-vids .vnote { margin-top: 12px; font-size: 12.5px; color: rgba(255, 255, 255, .6); }
.mktp-brands { margin-top: clamp(36px, 4vw, 52px); padding-top: 24px; border-top: 1px solid rgba(255, 255, 255, .14); }
.mktp-brands .label { color: rgba(255, 255, 255, .7); }
.mktp-brands ul { display: flex; flex-wrap: wrap; align-items: center; gap: 22px clamp(28px, 3.4vw, 52px); margin-top: 18px; }
.mktp-brands img { display: block; width: auto; max-width: 160px; opacity: .88; }
.mktp-fine { margin-top: 22px; font-size: 12.5px; line-height: 1.5; color: rgba(255, 255, 255, .5); max-width: 60rem; }
.mktp .mkt-foot { margin-top: 28px; padding-top: 24px; border-top: 1px solid rgba(255, 255, 255, .14); }
.mktp .mkt-note { color: rgba(255, 255, 255, .6); }
.mktp .mkt-cta { color: #F7A3B8; }
@media (max-width: 599px) { .mktp-vids .row { gap: 6px; } .mktp-vids figcaption { font-size: 11px; } .mktp-brands ul { gap: 18px 26px; } .mktp-brands img { max-height: 24px; } }
@media (min-width: 1100px) { .mktp-brands ul { flex-wrap: nowrap; justify-content: space-between; gap: 24px; } }
/* 4AM mark beside TikCle */
.mktp-lead .marks { display: flex; align-items: center; gap: 16px; }
.mktp-lead .marks .am { height: clamp(30px, 2.8vw, 40px); width: auto; }
.mktp-lead .marks i { width: 1px; height: 28px; background: rgba(255, 255, 255, .25); }
.mktp-lead .marks .tik { height: clamp(22px, 2vw, 28px); }

/* ---------- round 12: marketing support as one story ---------- */
/* part marker 01 · 02 · 03 */
.mks-parts { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 16px; }
.mks-parts li { display: inline-flex; align-items: center; gap: 8px; padding: 6px 12px; border-radius: 999px; font-size: 12.5px; font-weight: 600; color: var(--ink-mute); background: rgba(38, 32, 28, .05); }
.mks-parts li b { font-size: 11px; letter-spacing: .06em; color: var(--coral-text); }
.mks-parts li.on { background: var(--ink); color: #fff; }
.mks-parts li.on b { color: #F7A3B8; }
.mktp .mks-parts { margin: 0 0 20px; }
.mktp .mks-parts li { color: rgba(255, 255, 255, .6); background: rgba(255, 255, 255, .07); }
.mktp .mks-parts li.on { background: #fff; color: var(--ink); }
.mktp .mks-parts li.on b { color: var(--coral-text); }
/* 01 our team */
.mks-team { display: grid; gap: 28px; margin-top: clamp(28px, 3vw, 44px); }
@media (min-width: 1000px) { .mks-team { grid-template-columns: 6fr 6fr; gap: 56px; align-items: start; } }
.mks-team h2 { font-size: clamp(30px, 3.4vw, 54px); line-height: 1.06; letter-spacing: -.03em; }
.mks-cards { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.mks-cards li { padding: 20px 20px 22px; border-radius: 20px; background: #fff; box-shadow: 0 20px 36px -30px rgba(38, 32, 28, .5); }
.mks-cards .k { font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--coral-text); }
.mks-cards .t { margin-top: 8px; font-family: var(--font-display); font-size: clamp(18px, 1.5vw, 22px); font-weight: 600; line-height: 1.25; letter-spacing: -.01em; }
.mks-bridge { display: flex; align-items: flex-start; gap: 10px; margin-top: 20px; font-size: clamp(15px, 1.2vw, 17px); font-weight: 600; line-height: 1.45; color: var(--coral-deep); }
.mks-bridge svg { flex: none; width: 20px; height: 20px; margin-top: 1px; }
.mks-fine { margin-top: 14px; font-size: 12.5px; color: var(--ink-mute); }
#mkt .sy { padding-bottom: clamp(48px, 5vw, 80px); }
/* 03 approach */
.mkta { background: var(--cream); }
.mks-ap-head { display: grid; gap: 16px; margin-top: clamp(24px, 2.6vw, 36px); }
@media (min-width: 1000px) { .mks-ap-head { grid-template-columns: 8fr 4fr; gap: 48px; align-items: end; } }
.mks-ap-head h2 { font-size: clamp(28px, 3vw, 48px); line-height: 1.08; letter-spacing: -.03em; }
.mks-ap-head p { font-size: clamp(15px, 1.2vw, 17px); line-height: 1.5; color: var(--ink-soft); }
.mks-path { margin-top: clamp(32px, 3.6vw, 52px); }
.mks-path > ol { position: relative; display: grid; gap: 14px; }
.mks-path > ol > li { position: relative; display: flex; flex-direction: column; padding: 56px 18px 20px; border-radius: 20px; background: #fff; }
.mks-path .node { position: absolute; left: 18px; top: 16px; display: grid; place-items: center; width: 30px; height: 30px; border-radius: 50%; border: 2px solid var(--ink); background: #fff; font-size: 11.5px; font-weight: 700; }
.mks-path h3 { font-size: clamp(18px, 1.5vw, 22px); letter-spacing: -.01em; }
.mks-path .d { margin-top: 8px; font-size: 13.5px; line-height: 1.45; color: var(--ink-soft); }
.mks-path .tools { display: flex; flex-wrap: wrap; gap: 6px; margin-top: auto; padding-top: 14px; }
.mks-path .tools li { padding: 4px 9px; border-radius: 999px; background: var(--cream-2); font-size: 11.5px; font-weight: 600; color: var(--ink-soft); }
.mks-path .to { display: inline-flex; align-items: center; gap: 4px; font-size: 11.5px; font-weight: 700; color: var(--coral-text); white-space: nowrap; }
.mks-path .to svg { width: 14px; height: 14px; }
/* the retail launch is the shelf itself: brand colour */
.mks-path li.shelf { background: var(--coral); color: #fff; }
.mks-path li.shelf .node { border-color: #fff; background: var(--coral); color: #fff; }
.mks-path li.shelf .d { color: rgba(255, 255, 255, .92); }
.mks-path li.shelf .tools li { background: rgba(255, 255, 255, .22); color: #fff; }
@media (min-width: 1000px) {
  .mks-path > ol { grid-template-columns: repeat(5, minmax(0, 1fr)); gap: 16px; }
  .mks-path > ol::before { content: ""; position: absolute; left: 18px; right: 18px; top: 31px; height: 2px; background: var(--ink); opacity: .2; }
  .mks-path > ol > li { background: rgba(255, 255, 255, .78); }
  .mks-path > ol > li.shelf { background: var(--coral); }
  /* connector label sits on the line between two steps */
  .mks-path .to { position: absolute; top: 22px; right: -8px; z-index: 2; padding: 2px 8px; border-radius: 999px; background: var(--cream); transform: translateX(50%); }
  .mks-path li.shelf .to { color: var(--coral-text); }
  .mks-path .to.loop { position: static; transform: none; margin-top: 12px; align-self: flex-start; background: var(--cream-2); }
}
@media (max-width: 999px) { .mks-path .to { margin-top: 12px; } .mks-path li.shelf .to { color: #fff; } }
/* end: what hyper-localized means + the closing line */
.mks-end { display: grid; gap: 20px; margin-top: clamp(28px, 3vw, 44px); }
@media (min-width: 1000px) { .mks-end { grid-template-columns: 5fr 7fr; gap: 40px; align-items: center; } }
.mks-hyper { padding: 22px 24px; border-radius: 20px; background: var(--ink); color: #fff; }
.mks-hyper .label { color: rgba(255, 255, 255, .7); }
.mks-hyper ul { display: grid; gap: 10px; margin-top: 12px; }
.mks-hyper li { position: relative; padding-left: 18px; font-size: 14px; line-height: 1.45; color: rgba(255, 255, 255, .88); }
.mks-hyper li::before { content: ""; position: absolute; left: 1px; top: .55em; width: 7px; height: 7px; border-radius: 50%; background: var(--coral); }
.mks-close .display { font-size: clamp(22px, 2.2vw, 34px); line-height: 1.22; letter-spacing: -.02em; }
.mks-close .mkt-cta { margin-top: 18px; }
.mks-note { margin-top: clamp(24px, 2.6vw, 36px); font-size: 12.5px; color: var(--ink-mute); }
@media (min-width: 1000px) {
  /* each step's output sits on its own card, top right, so nothing covers the next step's number */
  .mks-path .to, .mks-path .to.loop { position: absolute; top: 20px; right: 14px; left: auto; margin: 0; transform: none; padding: 2px 8px; background: var(--cream); }
  .mks-path li.shelf .to { background: #fff; }
}

/* ---------- round 13: launch support + how we work together ---------- */
.mks-parts li { padding: 6px 11px; }
/* partner: the onslo plan card reads as future, not past */
.mktp-facts > li.plan { background: transparent; border: 1.5px dashed rgba(247, 163, 184, .55); }
.mktp-facts > li.plan .n, .mktp-facts > li.plan h3 { color: #F7A3B8; }
/* 03 launch support */
.mkl-head { display: grid; gap: 16px; margin-top: clamp(24px, 2.6vw, 36px); }
@media (min-width: 1000px) { .mkl-head { grid-template-columns: 9fr 3fr; gap: 40px; align-items: end; } }
.mkl-head h2 { font-size: clamp(26px, 2.6vw, 42px); line-height: 1.12; letter-spacing: -.025em; }
.mkl-key { display: flex; flex-wrap: wrap; gap: 8px; }
@media (min-width: 1000px) { .mkl-key { justify-content: flex-end; } }
.who { display: inline-flex; align-items: center; gap: 6px; padding: 4px 10px; border-radius: 999px; font-size: 11.5px; font-weight: 700; white-space: nowrap; }
.who::before { content: ""; width: 7px; height: 7px; border-radius: 50%; }
.who.onslo { background: var(--coral); color: #fff; } .who.onslo::before { background: #fff; }
.who.joint { background: transparent; color: var(--ink); box-shadow: inset 0 0 0 1.5px var(--ink); } .who.joint::before { background: var(--ink); }
.mkl-grid { display: grid; gap: 14px; margin-top: clamp(28px, 3vw, 44px); }
@media (min-width: 700px) { .mkl-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
@media (min-width: 1100px) { .mkl-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
.mkl-grid > li { padding: 20px 22px 22px; border-radius: 20px; background: #fff; }
.mkl-grid .top { display: flex; align-items: center; justify-content: space-between; gap: 8px; }
.mkl-grid .n { font-size: 12px; font-weight: 700; letter-spacing: .08em; color: var(--coral-text); }
.mkl-grid h3 { margin-top: 12px; font-size: clamp(18px, 1.5vw, 22px); line-height: 1.2; letter-spacing: -.01em; }
.mkl-grid p { margin-top: 8px; font-size: 14px; line-height: 1.5; color: var(--ink-soft); }
/* 04 how we work together */
.mktw { background: var(--paper); }
.mkw-head { display: grid; gap: 14px; margin-top: clamp(24px, 2.6vw, 36px); }
@media (min-width: 1000px) { .mkw-head { grid-template-columns: 7fr 5fr; gap: 48px; align-items: end; } }
.mkw-head h2 { font-size: clamp(28px, 3vw, 48px); line-height: 1.08; letter-spacing: -.03em; }
.mkw-head p { font-size: clamp(15px, 1.2vw, 17px); line-height: 1.5; color: var(--ink-soft); }
.mkw-flow { display: grid; gap: 12px; margin-top: clamp(28px, 3vw, 44px); }
@media (min-width: 900px) { .mkw-flow { grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 28px; } }
.mkw-flow > li { position: relative; padding: 20px 20px 22px; border-radius: 20px; background: var(--cream); }
.mkw-flow > li:last-child { background: var(--ink); color: #fff; }
.mkw-flow > li:last-child p { color: rgba(255, 255, 255, .8); }
.mkw-flow .n { font-size: 12px; font-weight: 700; letter-spacing: .08em; color: var(--coral-text); }
.mkw-flow h3 { margin-top: 8px; font-size: clamp(18px, 1.5vw, 22px); line-height: 1.2; letter-spacing: -.01em; }
.mkw-flow p { margin-top: 6px; font-size: 13.5px; line-height: 1.45; color: var(--ink-soft); }
.mkw-flow .arr { position: absolute; display: grid; place-items: center; width: 26px; height: 26px; border-radius: 50%; background: var(--coral); color: #fff; z-index: 2; }
.mkw-flow .arr svg { width: 15px; height: 15px; }
@media (min-width: 900px) { .mkw-flow .arr { right: -27px; top: 50%; margin-top: -13px; } }
@media (max-width: 899px) { .mkw-flow .arr { left: 50%; bottom: -19px; margin-left: -13px; transform: rotate(90deg); } }
.mkw-foot { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 16px 32px; margin-top: clamp(32px, 3.4vw, 48px); padding-top: 22px; border-top: 1px solid var(--line); }
.mkw-note { font-size: 14px; font-weight: 600; color: var(--ink); max-width: 40rem; }

/* print / save as PDF: everything visible, no heavy hidden layers (a full page with them prints blank) */
@media print {
  .hdr, .modal, video, .pk-sheets, .pk-back, .marquee figure[aria-hidden], .cv .slide:not(.act) { display: none !important; }
  .rv { opacity: 1 !important; transform: none !important; }
  * { animation: none !important; transition: none !important; }
}
.mktp-vids .vposter { display: none; }
@media print {
  .mktp-vids .vposter { display: block; width: 100%; height: 100%; object-fit: cover; }
  .chart .bar { transform: none !important; } .chart .gl { opacity: 1 !important; } .chart .ln { stroke-dashoffset: 0 !important; }
  .brand-body .w { opacity: 1 !important; } .zid .prog { stroke-dashoffset: 0 !important; } .zid-dot { display: none !important; }
}

/* ---------- cover: logo + one line, then the hero ---------- */
.cover { position: relative; height: 100vh; height: 100svh; min-height: 480px; background: var(--cream); }
.cv0-stage { position: absolute; inset: 0; display: grid; place-items: center; overflow: hidden; background: var(--cream); perspective: 1200px; }
html.cover-js .cv0-stage { position: fixed; z-index: 40; }
.cv0-light { position: absolute; inset: -20%; pointer-events: none;
  background: radial-gradient(38% 34% at 50% 46%, rgba(253, 227, 232, .95), rgba(253, 227, 232, 0) 70%), radial-gradient(30% 26% at 64% 62%, rgba(255, 239, 138, .28), rgba(255, 239, 138, 0) 70%), radial-gradient(26% 24% at 36% 38%, rgba(243, 172, 193, .22), rgba(243, 172, 193, 0) 70%);
  animation: cv0drift 16s ease-in-out infinite alternate; }
@keyframes cv0drift { from { translate: -1.5% -1% ; } to { translate: 1.5% 1.2%; } }
.cv0-mark { position: relative; display: flex; flex-direction: column; align-items: center; gap: clamp(18px, 2.4vw, 30px); transform-style: preserve-3d; will-change: transform; }
.cv0-logo { display: block; width: min(64vw, 540px); height: auto; overflow: visible; filter: drop-shadow(0 18px 30px rgba(120, 60, 70, .10)); animation: cv0in 900ms cubic-bezier(.23, 1, .32, 1) both; }
.cv0-tag { font-family: var(--font-sans); font-size: clamp(15px, 1.5vw, 21px); font-weight: 500; letter-spacing: .34em; text-indent: .34em; color: var(--ink-soft); white-space: nowrap; animation: cv0tag 1100ms cubic-bezier(.23, 1, .32, 1) 120ms both; }
@keyframes cv0in { from { opacity: .3; transform: translateY(10px) scale(.985); } }
@keyframes cv0tag { from { opacity: .35; letter-spacing: .5em; text-indent: .5em; } }
@media (max-width: 599px) { .cv0-logo { width: 70vw; } .cv0-tag { letter-spacing: .28em; text-indent: .28em; } }
/* nav waits until the page starts; the hero entrance waits until it is seen */
html.cover-active .hdr { transform: translateY(-110%); opacity: 0; pointer-events: none; }
.hdr { transition: transform 350ms var(--ease-out), opacity 350ms var(--ease-out); }
html.cover-wait .hero0, html.cover-wait .hero0 * { animation-play-state: paused !important; }
@media (prefers-reduced-motion: reduce) { .cv0-light, .cv0-logo, .cv0-tag { animation: none; } }
@media print { .cover { display: none !important; } #top { opacity: 1 !important; } }

/* ---------- Korea seeding: creator clips between the online proof and the shelves ---------- */
.seeding { position: relative; }
.sd-wrap { padding-top: clamp(64px, 6.2vw, 112px); }
#seeding .h2 { margin-top: 16px; font-size: clamp(34px, 3.2vw, 56px); }
.sd-grid { display: grid; grid-template-columns: repeat(5, minmax(0, 1fr)); gap: clamp(8px, 1vw, 14px); margin-top: clamp(28px, 3vw, 44px); }
.sd-grid figure { margin: 0; }
/* wide screens: title beside the clips, both rows on one screen */
@media (min-width: 1100px) {
  .sd-wrap { display: grid; grid-template-columns: minmax(0, 3.4fr) minmax(0, 8.6fr); column-gap: clamp(32px, 4vw, 64px); align-items: start; }
  .sd-grid { width: 100%; max-width: calc((100vh - 150px) * 1.4); margin-top: 0; justify-self: end; }
}
.sd-grid .vf { position: relative; aspect-ratio: 9 / 16; overflow: hidden; border-radius: 16px; background: var(--cream-2); }
.sd-grid video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; display: block; }
.sd-grid .vposter { display: none; }
.sd-grid .tag { position: absolute; left: 8px; top: 8px; padding: 3px 9px; border-radius: 999px; background: rgba(0, 0, 0, .55); color: #fff; font-size: 11px; font-weight: 700; letter-spacing: .06em; }
/* phones and tablets: one swipeable strip instead of a tall grid */
@media (max-width: 899px) {
  .sd-grid { display: flex; gap: 10px; margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); overflow-x: auto; scroll-snap-type: x proximity; scroll-padding-inline: var(--gutter); overscroll-behavior-x: contain; scrollbar-width: none; }
  .sd-grid::-webkit-scrollbar { display: none; }
  .sd-grid figure { flex: none; width: clamp(140px, 40vw, 220px); scroll-snap-align: start; }
}
@media print {
  .sd-grid { display: grid !important; grid-template-columns: repeat(5, minmax(0, 1fr)); overflow: visible; margin-inline: 0; padding-inline: 0; }
  .sd-grid figure { width: auto; }
  .sd-grid .vposter { display: block; position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
}

/* ---------- team experience: numbers, channel wall, in-store photos (previous roles) ---------- */
.mks-team-r .mks-bridge { margin-bottom: 0; }
.tx-stats { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 18px 16px; margin-top: clamp(36px, 4vw, 56px); padding-block: 22px; border-block: 1px solid var(--line); }
@media (min-width: 900px) { .tx-stats { grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 24px; } }
.tx-stats .v { font-size: clamp(30px, 3vw, 48px); line-height: 1; letter-spacing: -.03em; color: var(--coral-text); }
.tx-stats .l { margin-top: 6px; font-size: 13.5px; line-height: 1.4; color: var(--ink-soft); }
.tx-wall { margin-top: clamp(24px, 2.6vw, 36px); padding: clamp(18px, 2vw, 28px); border-radius: 24px; background: #fff; box-shadow: 0 20px 36px -30px rgba(38, 32, 28, .5); }
.tx-wall dl { margin-top: 6px; }
.tx-wall dl > div { display: grid; gap: 10px; padding-block: 14px; border-top: 1px solid var(--line); }
.tx-wall dl > div:first-child { border-top: 0; }
@media (min-width: 900px) { .tx-wall dl > div { grid-template-columns: 180px 1fr; align-items: center; gap: 24px; } }
.tx-wall dt { font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--ink-mute); }
.tx-wall ul { display: flex; flex-wrap: wrap; align-items: center; gap: 14px clamp(16px, 1.7vw, 30px); }
.tx-wall img { display: block; height: calc(var(--h) * var(--k, 1)); width: auto; }
.tx-wall .txt { padding: 4px 11px; border-radius: 999px; background: var(--cream-2); font-size: 13px; font-weight: 700; color: var(--ink); }
.tx-store { margin-top: clamp(24px, 2.6vw, 36px); }
.tx-store .row { display: flex; gap: 10px; margin-top: 12px; }
.tx-store figure { flex: var(--ar) 1 0; min-width: 0; margin: 0; }
.tx-store img { display: block; width: 100%; aspect-ratio: var(--ar); object-fit: cover; border-radius: 14px; background: var(--cream-2); }
.tx-store figcaption { margin-top: 6px; font-size: 12px; font-weight: 600; color: var(--ink-soft); }
.tx-also { margin-top: 12px; font-size: 13.5px; line-height: 1.5; color: var(--ink-soft); }
@media (max-width: 899px) {
  .tx-wall { --k: .8; }
  .tx-store .row { overflow-x: auto; margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); scroll-snap-type: x proximity; overscroll-behavior-x: contain; scrollbar-width: none; }
  .tx-store .row::-webkit-scrollbar { display: none; }
  .tx-store figure { flex: none; width: calc(160px * var(--ar)); scroll-snap-align: start; }
}
/* how we work together: the fourth card is the way into contact */
.mkw-flow > li.mkw-go { padding: 0; }
.mkw-go a { display: flex; flex-direction: column; height: 100%; padding: 20px 20px 22px; border-radius: 20px; color: #fff; }
.mkw-go .n { color: #F7A3B8; }
.mkw-go .ic { display: grid; place-items: center; width: 40px; height: 40px; margin-top: auto; border-radius: 50%; background: var(--coral); color: #fff; transition: transform 250ms var(--ease-out); }
.mkw-go h3 { margin-bottom: 18px; }
.mkw-go .ic svg { width: 20px; height: 20px; }
@media (hover: hover) { .mkw-go a:hover .ic { transform: translateX(4px); } .mkw-go a:hover h3 { text-decoration: underline; text-underline-offset: 4px; } }
.mkw-flow + .mkw-note { margin-top: clamp(20px, 2.2vw, 28px); font-weight: 500; color: var(--ink-soft); }

/* team part: the previous-roles block sits in its own panel, labelled before anything else */
.tx-past { margin-top: clamp(36px, 4vw, 56px); padding: clamp(20px, 2.4vw, 36px); border-radius: 28px; background: var(--cream); }
.tx-past-head { display: flex; flex-wrap: wrap; align-items: center; gap: 10px 14px; }
.tx-past-head .tag { padding: 6px 13px; border-radius: 999px; background: var(--ink); color: #fff; font-size: 12.5px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; }
.tx-past-head p { font-size: clamp(14.5px, 1.15vw, 16.5px); font-weight: 600; line-height: 1.45; color: var(--ink); }
.tx-past .tx-stats { margin-top: clamp(18px, 2vw, 26px); }
.tx-past .mks-fine { margin-top: 12px; }
@media (min-width: 900px) { .tx-past .tx-wall dl > div { grid-template-columns: 150px 1fr; gap: 20px; } }
/* Spanish hero lines run longer: a slightly smaller size keeps the buttons on the first screen */
:lang(es) .h0-title { font-size: clamp(40px, 5vw, 80px); }

/* products in development: planned points + how to use */
.pd-plan { display: grid; gap: 14px; }
@media (min-width: 900px) { .pd-plan { grid-template-columns: 1.15fr 1fr; align-items: start; } }
.pd-plan .label { font-size: 13px; font-weight: 600; letter-spacing: 0; text-transform: none; color: var(--ink-mute); font-family: var(--font-sans); }
.pd-plan ul, .pd-plan ol { display: grid; gap: 6px; margin-top: 10px; }
.pd-plan li { display: flex; align-items: flex-start; gap: 10px; padding: 10px 12px; border-radius: 14px; background: #fff; font-size: 13.5px; line-height: 1.4; }
.pd-plan ul i { flex: none; width: 7px; height: 7px; margin-top: .5em; border-radius: 50%; background: var(--c); }
.pd-plan ol b { flex: none; display: grid; place-items: center; width: 22px; height: 22px; border-radius: 50%; background: var(--c); color: #fff; font-size: 11.5px; }
/* tall bottle render: sized like the cream tubes */
.pd-img[src*="npd-mist-art"] { width: auto; max-width: none; height: min(470px, 60vw); }
.tab .th img[src*="npd-mist-art"] { object-fit: contain; }

/* closing lineup: 8 characters in two rows of four */
.final-r .crowd2 { grid-template-columns: repeat(4, 1fr); row-gap: 30px; }
.crowd2 .slot > .npd-pk { display: block; width: 92%; height: auto; border-radius: 6px; }
.crowd2 > div[data-k="bumpy"] .slot > .pk, .crowd2 > div[data-k="sleepy"] .slot > .pk { width: 92%; }
.crowd2 > div[data-k="bumpy"] .pk-face > img, .crowd2 > div[data-k="sleepy"] .pk-face > img { border-radius: 6px; }

/* closing section: WhatsApp QR card */
.final-wa { display: flex; align-items: center; gap: clamp(18px, 2vw, 28px); width: fit-content; max-width: 100%; margin-top: 36px; padding: 18px 26px 18px 18px; border-radius: 28px; background: #fff; box-shadow: 0 24px 40px -30px rgba(120, 40, 70, .45); color: var(--ink); text-decoration: none; transition: transform 250ms var(--ease-out); }
.final-wa img { flex: none; display: block; width: clamp(150px, 13vw, 210px); height: auto; border-radius: 12px; }
.final-wa .wa-t { display: flex; flex-direction: column; gap: 8px; }
.final-wa .wa-k { display: inline-flex; align-items: center; gap: 6px; width: fit-content; padding: 4px 11px 4px 8px; border-radius: 999px; background: #25D366; color: #fff; font-size: 13px; font-weight: 700; }
.final-wa .wa-k svg { width: 16px; height: 16px; }
.final-wa b { font-size: clamp(22px, 2vw, 32px); line-height: 1.12; letter-spacing: -.02em; }
.final-wa .wa-s { font-size: 14.5px; color: var(--ink-soft); }
@media (hover: hover) { .final-wa:hover { transform: translateY(-3px); } }
@media (max-width: 599px) { .final-wa { padding: 14px; gap: 14px; } .final-wa img { width: 128px; } }

/* cover animation: frown line before & after, then the eyes become the o's of the logo. The svg is taller than the logo, so its extra
   top/bottom room is pulled back with negative margins: the logo sits exactly where the static one does */
.cv0-anim { --w: min(75vw, 633px); display: block; width: var(--w); height: auto; overflow: visible; margin: calc(var(--w) * -110 / 700) 0 calc(var(--w) * -100 / 700); filter: drop-shadow(0 18px 30px rgba(120, 60, 70, .10)); }
@media (max-width: 599px) { .cv0-anim { --w: 82vw; } }

/* Korea online: review wall (Coupang / Olive Young). Cards slap on like patches, then two rows drift in opposite directions */
.krv { grid-column: 1 / -1; margin-top: clamp(80px, 8vw, 128px); }
.krv-rows { display: grid; gap: 0; margin-inline: calc(50% - 50vw); overflow: hidden; padding-block: 10px 0; -webkit-mask-image: linear-gradient(90deg, transparent, #000 5%, #000 95%, transparent); mask-image: linear-gradient(90deg, transparent, #000 5%, #000 95%, transparent); }
.krv-row { display: flex; align-items: flex-start; gap: 22px; width: max-content; padding: 9px 11px; animation: krv-l 95s linear infinite paused; }
.krv-row.r2 { animation-name: krv-r; animation-duration: 110s; }
.krv.on .krv-row { animation-play-state: running; }
.krv.on .krv-rows:hover .krv-row { animation-play-state: paused; }
@keyframes krv-l { to { transform: translateX(-50%); } }
@keyframes krv-r { from { transform: translateX(-50%); } to { transform: none; } }
.krc { position: relative; flex: none; width: 396px; padding: 16px 20px 12px; border-radius: 22px; background: #fff; box-shadow: 0 1px 0 rgba(38, 32, 28, .05), 0 18px 34px -18px rgba(150, 60, 85, .35); opacity: 0; translate: 0 -46px; scale: 1.14; rotate: calc(var(--rr) * 6); transition: transform 320ms cubic-bezier(.34, 1.4, .64, 1), box-shadow 320ms; }
.krv.in .krc { animation: krc-slap 640ms cubic-bezier(.34, 1.56, .64, 1) var(--d) both; }
@keyframes krc-slap { 0% { opacity: 0; translate: 0 -46px; scale: 1.14; rotate: calc(var(--rr) * 6); } 35% { opacity: 1; } 100% { opacity: 1; translate: 0 0; scale: 1; rotate: var(--rr); } }
.krc:hover { transform: translateY(-6px) rotate(calc(var(--rr) * -1)); box-shadow: 0 1px 0 rgba(38, 32, 28, .05), 0 26px 40px -18px rgba(150, 60, 85, .45); }
.krc-top { display: flex; align-items: center; gap: 8px; white-space: nowrap; }
.krc-ch { display: inline-flex; align-items: center; gap: 6px; font-size: 13px; font-weight: 700; }
.krc-ch b { width: 8px; height: 8px; border-radius: 50%; background: #E2382F; }
.krc.oliveyoung .krc-ch b { background: #9BCE26; }
.krc-v { font-size: 11.5px; color: var(--ink-mute); }
.krc-badge { margin-left: auto; padding: 2px 9px; border: 1.5px solid var(--coral); border-radius: 99px; font-size: 11px; font-weight: 700; color: var(--coral-text); white-space: nowrap; }
.krc-stars { display: flex; align-items: center; gap: 1px; margin-top: 10px; font-size: 17px; line-height: 1; }
.krc-stars i { font-style: normal; color: #EADFD3; }
.krv.in .krc-stars i { animation: krc-star 360ms cubic-bezier(.34, 1.56, .64, 1) calc(var(--d) + 420ms + var(--k) * 70ms) both; }
@keyframes krc-star { 0% { color: #EADFD3; scale: 1; } 50% { scale: 1.45; } 100% { color: #F5B83D; scale: 1; } }
.krc-stars span { margin-left: 8px; font-size: 12px; color: var(--ink-mute); }
.krc-ko { margin-top: 10px; }
.krc-ko h4 { font-size: 14.5px; font-weight: 800; line-height: 1.35; letter-spacing: -.02em; }
.krc-ko p { margin-top: 2px; font-size: 13px; line-height: 1.55; color: var(--ink-soft); }
.krc-ko.cl p { display: -webkit-box; -webkit-box-orient: vertical; -webkit-line-clamp: 2; overflow: hidden; }
.krc-ko.cl h4 { white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.krc-tr { position: relative; margin-top: 13px; padding: 12px 14px 11px; border-radius: 14px; background: #FDF1F3; }
.krc-tr em { position: absolute; top: -8px; left: 12px; padding: 1px 8px; border-radius: 99px; background: var(--coral); color: #fff; font-size: 10px; font-style: normal; font-weight: 800; letter-spacing: .08em; }
.krc-tr h4 { font-size: 15px; font-weight: 800; line-height: 1.3; letter-spacing: -.01em; margin-bottom: 2px; }
.krc-tr p { font-size: 14px; line-height: 1.45; }
.krc mark { color: inherit; background: linear-gradient(transparent 52%, rgba(245, 184, 61, .5) 52%, rgba(245, 184, 61, .5) 92%, transparent 92%) no-repeat 0 0 / 0 100%; }
.krv.in .krc mark { background-size: 100% 100%; transition: background-size 750ms var(--ease-out) calc(var(--d) + 900ms); }
.krc-prod { margin-top: 10px; padding-top: 9px; border-top: 1px dashed #EADFD3; font-size: 11.5px; color: var(--ink-mute); }
.krv-foot { display: grid; justify-items: center; gap: 12px; margin-top: clamp(24px, 2.6vw, 40px); text-align: center; }
.krv-h { font-size: clamp(36px, 4.6vw, 72px); }
.krv-sub { max-width: 64ch; font-size: 15px; color: var(--ink-soft); }
@media (max-width: 599px) {
  .krc { width: 282px; padding: 16px 16px 12px; }
  .krv-row { gap: 14px; }
  .krc-tr p { font-size: 14px; }
}
@media (prefers-reduced-motion: reduce) {
  .krv-rows { overflow-x: auto; -webkit-mask-image: none; mask-image: none; }
  .krv-row { animation: none; padding-inline: var(--gutter); }
  .krc, .krv.in .krc { opacity: 1; translate: none; scale: none; rotate: var(--rr); animation: none; }
  .krc-stars i, .krv.in .krc-stars i { color: #F5B83D; animation: none; }
  .krc mark { background-size: 100% 100%; }
}
@media print { .krc { opacity: 1; translate: none; scale: none; animation: none !important; } .krc-stars i { color: #F5B83D; } .krc mark { background-size: 100% 100%; } }

/* creator clips: still until hovered (or tapped on phones); a small play mark shows which ones move */
.sd-grid .vf { cursor: pointer; -webkit-tap-highlight-color: transparent; }
.sd-grid .vf:focus-visible { outline: 3px solid var(--coral); outline-offset: 3px; }
.sd-grid .play { position: absolute; left: 50%; top: 50%; width: 46px; height: 46px; margin: -23px 0 0 -23px; border-radius: 50%; background: rgba(255, 255, 255, .88); box-shadow: 0 6px 18px rgba(0, 0, 0, .18); pointer-events: none; transition: opacity 220ms, transform 220ms var(--ease-out); }
.sd-grid .play::before { content: ""; position: absolute; left: 18px; top: 15px; border-left: 14px solid var(--ink); border-block: 8px solid transparent; }
.sd-grid .vf.playing .play { opacity: 0; transform: scale(.7); }
@media (prefers-reduced-motion: reduce) { .sd-grid .play { display: none; } }
